Social Business Transformation - Little surprises around every corner, but nothing dangerous

Social Business TransformationLittle surprises around every corner, but nothing dangerous

March 2011 – Rick Mans – Social Media Lead

This is a story of an ordinary little boy named Charlie Bucket. He was not faster, or stronger, or more clever than other children. His family was not rich or powerful or well-connected; in fact, they barely had

enough to eat. Charlie Bucket was the luckiest boy in the entire world. He just didn't know it yet.

The many faces of Social Media, however Social Media is

Human interaction in a virtual world

No it isn’t a wonderland

It is just about achieving business goals

Reducing costs

Increasing margins

Increasing Revenue

Customers are ahead of business

Work is not about meetings and email

Turn customers into your promotors

Customers can outperform all your departments

Social Media analytics provide insight

Social media enables organisations to participate in the market, at a one to one level, to understand customers and potential customers, wishes, wants and views to the satisfaction of all, (buyer, seller, prospect and partner).

You might be Charlie Bucket

Maybe you just don’t know how lucky you could be with Social Media

Rick MansPapendorpseweg 100 UtrechtThe Netherlands

Phone: +31 6 51 21 01 44E-Mail: rick.mans@capgemini.comTwitter: http://twitter.com/rickmansLinkedIn: http://nl.linkedin.com/in/rickmans

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Image sources

• http://www.quizlet.nl/quiz/345792/welke-film-moet-jij-kijken/details.php?winner=661775• http://www.cinematicwallpaper.com/movie-pictures/All-movie-wallpapers/Charlie_Chocolate_Factory_2• http://www.desktopexchange.com/gallery/Movie-Wallpapers/Charlie_Chocolate_Factory• http://www.fanpop.com/spots/charlie-and-the-chocolate-factory/images/9884451/title/factory-fun-wallpaper• http://magistix.blogspot.com/2010/06/today-i-watched-charlie-and-chocolate.html• http://tapetus.pl/16972,charlie-and-the-chocolate-factory-julia-winter.php• http://www.zastavki.com/eng/Movies/Films_C/wallpaper-9504.htm• http://www.availableimages.com/movies/2005/charlie-and-the-chocolate-factory/pictures-charlie-and-the-chocolate-factory_pph_13.html• http://stewf.blogs.com/stewflog/2004/12/rewonka.html• http://www.sptimes.com/2005/07/14/Weekend/This_candyman_can_t.shtml• http://img.neoseeker.com/view.php?entityid=27201&imageid=327657• http://www.fanpop.com/spots/alice-in-wonderland-2010/images/10293069/title/mad-hatter-wallpaper

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