Simulación de Negocios y Toma de decisiones Business Simulation & Decision Making UNIVERSIDAD PANAMERICANA 7° SEMESTRE ESCUELA DE ADMINISTRACIÓN Y FINANZAS.

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Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

UNIVERSIDAD PANAMERICANAUNIVERSIDAD PANAMERICANA

7° SEMESTRE 7° SEMESTRE

ESCUELA DE ADMINISTRACIÓN Y FINANZASESCUELA DE ADMINISTRACIÓN Y FINANZAS

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Course Professor:

- MBA Alicia Ma. Esponda Cascajares

- aesponda@ieee.org

- Home phone: 56 55 21 12

- Mobile phone: 044 55 85 50 29 44

August 5th, 2002

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Course Assistant & Coordinator:

- MBA Fernando Vargas Hernández

- fvargas@ipade.mx

- fvargas@ecsinternacional.com

- Mobile phone: 0445 190 57 66

- Office phone: 53 33 94 00 ext. 1001

- Office phone: 54 82 17 00 ext. 5015

August 5th, 2002

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Course Schedule: From Aug 5th, 2002 through Dec 16th, 2002

Days TimeBuilding Room

Mondays4:30 to 6:00

pm2NR

# Hours/attending classes 1.5 hours

# Hours/non-attending classes

1.5 hours

Total hours in 17 classes 51 hours

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Abilities to develop:

- Negotiation

- Team work

- Second language

- Use of technology

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Simulator: BPGThe Business Policy Game An International Simulation

Summary: This computerized simulation provides students with an exciting, dynamic environment in which to learn strategic management. In addition, it provides an integrative experience in the study of business management.

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Challenged to: Prepare and implement a strategic business plan, including:

- Statement of mission

- Vision

- Objectives

- Strategies

In order to: Support your decision making

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Finance

Production Management

Marketing

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Finance

Production Management

Marketing

Effects of

ECONOMIC

ECONOMIC

ENVIRONMENT

ENVIRONMENT

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Organization: 6 competing teams

65

43

2 TEAM 1

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Type of class:

- Full attendance classes:

- Plenary session

- Feedback sessions

- Exams

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Each feedback session will include :

- Feedback on results

- Comparisons against previous quarters

- Comparisons against other companies

- Analysis of the effects of the financial, commercial and of production decisions

- Q&A

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Each plenary session:

- 2 or 3 teams will explain what they have done.

- Compare themselves against other companies.

- Say if they are satisfied with their results and why.

- Q&A from other teams.

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Sessions schedule:

www.vamisa.com/UP

MonthMonth AUGAUG SEPSEP OCTOCT NOVNOV DECDECPlenary sessions

5, 12, 5, 12, 1919

9, 309, 30 21, 2821, 28 18, 2518, 25 22

Feedback sessions

2626 2, 23 2, 23 1414 4, 114, 11

BPG results

1, 8, 1, 8, 15, 22, 15, 22, 2929

6, 20, 6, 20, 2727

3, 10, 3, 10, 17, 2517, 25

BPG decisions

21, 2821, 28 4, 11, 4, 11, 18, 2518, 25

2, 16, 2, 16, 23, 3023, 30

6, 13, 6, 13, 2020

2525

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Assignments, Forum, Class Content, evaluations, etc.:

- Will be posted on Web Page

www.vamisa.com/UP

http://67.70.179.142/simulacionna

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Final evaluation:

- Grade type: Number grade (0-10)

- Grade percentage:

30% Final Exam

20% Mid - Term Exam

25% Supported decisions & Participation

15% Assignments

10% Attendance

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Merica 1local

Merica 3local

Sereno 1foreign

Merica 2local

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Merica 1Plant & Sales Office

Merica 3Sales Office

Sereno 1Sales Office

Merica 2Sales Office

USA MEXICO

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Finance

Production Management

Marketing

Effects of

ECONOMIC

ECONOMIC

ENVIRONMENT

ENVIRONMENT

USA MEXICO

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company

Finance

Production Management

Marketing

ECONOMICECONOMIC ENVIRONMENTENVIRONMENT

USA MEXICOGDP

EXCHANGE RATE

CPI

INTEREST RATE

ETC.

Finance Production Management Marketing

GDPGDP

+ INCREASES

- DECREASES

= SAME

FORECFORECASTAST

WHATWHAT

WHYWHY

HOWHOW

WHEREWHERE

WHENWHEN

PROGRPROGRAMAM

SALESSALES

EFFORTEFFORTSS

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

ANALIZE THE BUSINESS:

- Historical data

- Economic environment

- Competitors

- Demand

- Product

- Prices, etc.

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Finance Production Management Marketing

FORECASTFORECAST COORDINATE COORDINATE AREASAREAS

Production Production scheduleschedule

PricePrice

Bank loanBank loan R & DR & D Capacity Capacity adjustmentadjustment

AdvertisementAdvertisement

Bond issueBond issue TrainingTraining ConstructionConstruction Sales peopleSales people

DividendsDividends Second shiftSecond shift CommissionsCommissions

& Salary& Salary

Time CDsTime CDs Model & Model & QualityQuality

Sales ordersSales orders

LEARN THE RULESLEARN THE RULES

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Teams: 4 to 5 players in each team

Company 1 Christian Ablanedo, Vanessa Elvira Aguilar, Jacques Javier Arana, Alejandro Avila

Company 2 Emmanuel Pontones, Jesús Alberto Revuelta, Desiree Rousseau, Tania Berenice Serrano

Company 3 Jorge Alberto Chapela, Oliver Davila, Cintia Areli Espinosa, Ilse Ma. Guadalupe Galicia

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Company 5 Jaime Alejandro Barrios, Sergio Orlando García, Mazmeth Gómez, Mónica Gabriela Maldonado, Nerea Soraluce

Company 6 Sofía González, Alma González, Daniel Guadarrama, Arturo Hernández

Company 4 Gerardo Llorentes, Paola López, Juan Carlos López, Claudia Alejandra Macín

Simulación de Negocios y Toma de decisiones

Business Simulation & Decision Making

Preliminary assignments for August 12, 2002:

- Organizational chart by Company (CEO, Finance, Marketing, Production, etc.)

- Copy manual

- Read the player´s manual

- Visit Web Page:

- Register and update your personal data

http://67.70.179.142/simulacionna/

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