SEO 101: Keywords to Website

SEO Fundamentals:Keywords to Website

Lead Traffic Formula Webinarby Bill Rice, Digital Marketer @ Kaleidico.com

SEO Fundamentals

● Not for SEO Pros● Basics of beginner SEO● But...● 80% of what you ever need to know to drive

web traffic with search engine optimization

SEOSmart Expert's Opportunity

My SEO Formula

1. Keywords2. How customers search3. Content architecture4. Editorial calendar5. Link building strategies

Do some searches

Do some more searches

Use Google Keyword Tool

Dump into spreadsheet

Organize into categories

Convert to website content plan

Get it into Wordpress

Use editorial calendar

Link building

● Social link building● Editorial link building● Relevant directories● Outreach to colleagues● Build relationships● Games and contests● Guest blogging

Social link building

Social link building

Editorial link building

Games and contests

Guest post

More Internet Marketing Tips?

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