Search Profile Index Introduction by 4th Media I.T. Corporation
Post on 16-May-2015
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h"p://www.searchprofileindex.com
h"p://www.4thmediacorp.com
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
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Know and manage exactly who you* are
on the Internet
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You as the Person
You as the Product / Service
You as a Company
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The 4 Media Channels
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
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Is your total media budget commensurate to this?
Media Reach
Base: Males and Females aged 10+ across all socio-economic classes in National Urban Philippines Source: Nielsen Media Index 2009
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
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Internet Search emerges as the top online activity.
Activities showing significant increase at 95% confidence levels Base: Past month Internet users aged 10+ across National Urban Philippines Source: Yahoo!-Nielsen Net Index 2010
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
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What people Search for on the Net
Base: Past month Internet users aged 10+ across National Urban Philippines who have used a search engine in the past month Source: Yahoo!-Nielsen Net Index 2010
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Do you know what people say about you?
Social media is changing the rules of engagement
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
Base: Past month Internet users aged 10+ across National Urban Philippines Source: Yahoo!-Nielsen Net Index 2010
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Varied Preferences
Do you know how to reach your target market?
Base: Past month Internet users aged 10+ across National Urban Philippines Source: Yahoo!-Nielsen Net Index 2010
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
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A website is generally created to increase profits and productivity, yet few sites enjoy this result.
“While 85% of all new website visitors find the product or service they are looking for through the use of a search engine such as Google™, only 3 to 5% of all websites are properly optimized to take advantage of the awesome power of the search engines.” – Rob Garrison, ThinkBigSites.com
What websites are now
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
But it is not just about your website, it is also about managing your reputation online.
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" Rank Higher In Google, Yahoo, Bing " Find interested buyers by hitting the right market " Increase conversion rate " Increase brand awareness " Personalized online strategy " Viral Marketing / Creating a buzz " Control what people see online about you
Managing your internet image - Will people search for you? - Will people write and talk about you? - Will people share information about you?
The Needs
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
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Find out how you are doing versus your competition
The Solution
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What We Track Output Google, Yahoo, Bing Visibility & Links
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Find out how you are doing within your industry
The Solution
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What We Track Output Industry Keywords Ranking Performance, Popular
pages & keywords
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Find out what people say about you, your competition or your industry
The Solution
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
What We Track Output Blogs, Forums, Social Media Buzz generated, comments &
feedback both negative and positive
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- Interpret tracking report - Insights & suggested areas for improvement
The Solution
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
Output Improve conversion rate from visits to leads Improve brand awareness Improve internet target marketing Possible online strategy Viral Marketing / Buzz ideas Improve what people see online about you
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Provide detailed discussions of strategies stated in the analysis & recommendation output
The Solution
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
Output Identifying conversion areas and how it will be carried out. Content development ideas Possible sites to target for advertising, engagement, & linking. Campaign ideas and execution Technology briefing Improvements on the website, optimization of pages on keywords
will:
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The Solution
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
" Resources, e-books, reports, e-mail based tutorial " Training videos " Forum " Webinar briefings " Search Engine Marketing Conference / Camp slots " Search Engine Marketing Workshops
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Services Per Subscription
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
How much?
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Subscription Packages
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
Membership Package Introductory Rates Basic (1 site) $ 1,000.00/year Plus (2 sites) $ 1,800.00/year Elite (4 sites) $ 3,000.00/year
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Write about you in various blogs.
Formulate guidelines Attract entries Manage the contest
Social networks Search engines Direct placement
Blog / website Social network profile pages
Other Services for SPI Subscribers-only (discounted rates)
© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
21 © Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.
Know and manage exactly who you* are
on the Internet
http://www.SearchProfileIndex.com email: janette@searchprofileindex.com
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