Sarah O’Brien Green Electronics Council February 2009 EPEAT International Expansion 1.

Sarah O’BrienGreen Electronics Council

February 2009

EPEAT International Expansion

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Eligible CountriesEligible Countries

• 37 E-STAR marketing partner countries– EU, EFTA, Japan, AU/NZ, Taiwanhttp://www.energystar.gov/index.cfm?c=partners.intl_implementation

• China – national ecolabel organization and Ministry of Environmental Protection - EPEAT promotion in China

• Brazil/Mexico – strong interest and usage, participating regional manufacturers

• Country addition process – approved 12/2009– Singapore added February 2010

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Subscriber can• Choose as many or few countries as desired – including

US/Canada-only registration– Choose different countries for each product – Add countries after a product is registered, as ability to meet

criteria expands

• Register by country-specific product names/ numbers (under a single model name heading)

• Fees cover US/Canada region, or “Rest of World” region – additional country or registration does not affect fee

Country-specific registryCountry-specific registry

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Country-specific registryCountry-specific registry

23 Required criteria – apply to all countries• 5 corporate, 18 product . Must be declared for all countries

selected by manufacturer fro registration.

23 Optional criteria may NOT vary by country• 22 optional criteria (2 corporate and 21 product) must be

declared consistently across all countries

5 Optional criteria MAY vary by country:• 5 optional criteria (1 Corporate and 4 Product) may vary by

country (2 are information reporting criteria)

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Purchasers can • Search registry by country• Verify availability of EPEAT rated product in specific geographies• See that EPEAT is an international standard and system

Resellers can• Search registry by country • Use and provide product registration information linked to

country-specific names/numbers• Easily provide EPEAT information throughout a regional sales

territory where product names may change by country

Country-specific registryCountry-specific registry

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• Country specific registration allows geographically focused verification

• Verification will be for geographies where products/criteria are declared in the registry

• Much verification can be done at a distance

• GEC will obtain products for verification investigation from any eligible country

• GEC may eventually enlist in-country technical verifiers to assist with verification investigations

International VerificationInternational Verification

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• Can only claim EPEAT “Registered” or “EPEAT Bronze/Silver/Gold” for those countries where product is actually actively registered

• For broad marketing communications, must clarify that registration applies only in specific geographies and refer to EPEAT website for coverage

• Purchasers are advised to select only products registered in their geography – to ensure transparency of registration, conformance, verification

Stricter Int’l Marketing Stricter Int’l Marketing GuidelinesGuidelines

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Country-specific Registry Details

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• No change • All 23 required criteria must be met in all

countries where product is declared– Takeback criteria (4.6.1.2 and 4.6.2.2) must be met in all

selected countries, but methods may vary – Recycled packaging content (4.8.3.1) may be declared

differently by country (regional sourcing)

Required CriteriaRequired Criteria

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4.6.1.1 Product takeback and recycling and 4.6.2.1 Battery takeback and recycling

• BOTH criteria are required prerequisites to declaring products in EPEAT but may be met by different methods (mail-in, dropoff, WEEE collection) in different countries

• Battery takeback description required in declaration• Any country where a Subscriber cannot provide both

takeback services according to the IEEE 1680 requirements must be removed from the Subscriber’s universe of eligible countries

Variation in Takeback Variation in Takeback DeclarationsDeclarations

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• 2 Corporate Criteria -- 21 Product Criteria

• Optional criteria –do not have to be declared, BUT– If declared in one country must be declared in all

selected countries– If not met in a country, 2 options: that country

may be removed or the criterion not declared for any listed countries

OptionalOptional Criteria that CAN’T Criteria that CAN’T varyvary

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2 Corporate Criteria• 4.7.2.2 Third-party certified EMS for design and

manufacturing organizations • 4.7.3.2 Corporate report based on GRI

21 Product Criteria:• Criteria inherent to the product as delivered• Toxics elimination, Materials Selection, Design for

EOL, Lifecycle Extension, Packaging• For all 21 specific criteria, see registry

OptionalOptional Criteria that CAN’T Criteria that CAN’T vary vary

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• 1 corporate and 4 product criteria• May be declared differently for the same product in

different countries• Criteria difficult to meet or cost-prohibitive in smaller

or less developed countries• Those dependent on availability of infrastructure or

professional services• Intention is to encourage best practices while

maintaining flexibility

OptionalOptional Criteria that MAY Criteria that MAY VaryVary

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Optional Criteria that MAY Optional Criteria that MAY Vary Vary

One corporate criterion:• 4.6.1.2 Auditing of recycling vendors (add’l beyond

baseline) (This is part of the Subscriber’s Corporate Declaration)

Four product criteria:• 4.5.2.1 Renewable energy accessory available • 4.5.2.2 Renewable energy accessory standard • 4.8.4.1 Provision of take-back program for packaging • 4.8.5.1 Documentation of reusable packaging

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Worldwide conformanceWorldwide conformance

• All 44 criteria that may not vary by country must be met everywhere the product is sold

• This means these criteria must be met even in countries where EPEAT does not apply, in order for Subscribers to declare them on the EPEAT registry

• Mostly corporate criteria and criteria inherent to the product itself

ContactContact

Sarah O’BrienOutreach and CommunicationsGreen Electronics Council/EPEAT+1 802/479-0317 (US – EST)

sarah.obrien@greenelectronicscouncil.org

www.epeat.net

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