Transcript

Name : Gond Asmita K.

Roll no – 1st

Paper : 8th ( Cultural studies)

Topic : Role of Language and discourse in culturalstudies.

P.G.Enrollment no : pg14101017

Class : M.A—1, Sem-2 Year : 2014--15

E- mail Id : asmita.gond414@gmail.com

Submitted to : Department of English M.K. Bhavnagar University

Definition :

“Seeing is literally our way of living, the process of communication is in fact the process of community: the offering, reception and comparison of new meanings, leading to the tension and achievements of growth and change”

By Raymond William

Process

Process of communication

Process of community

Offering Receptions

Comparison Leads to

Tension

Growth

Change

Language and cultural studies

Language means constructing

realities. It not just a words or print also

includes speech, painting and photography

Culture is sharing

meaning

Communication creates

community

Meaning and their values, and their

exchange or circulation , constitutes a

particular ‘culture’ or community

Meanings are never fixed : they are arrives at through a process of

negotiation and change

Process

Experience divided into two categories

Central political category

Analytical category

How to generate the meaning

gfhMeaning means representation

Process of signifying

Image, Word , Sound

Concept

Generates the meaning

Representation can be an image ,a word a sound

or a concept

It uses ‘sign’ in order to generate

the meaning

The process of representation is leads to alphabet of culture. Which used to make a meaningful sentences' in short it is a language

Representation:

It means process of signifying and includes the word sign and it’s concept meaning. It can be an image, word, sound or concept.

WordConceptbehind

the Word

Meaning

Conversation by Sign which generates different meanings

Getting the attentions

Definition of Discourse

“Discourse is a structure of Power that generate particular meaning”

“Discourse is the context in which a

culture’s communication,

meaning, production and

interpretation. It is the terrain ,thought and expression”

Levels of language

• Phonology : Words, Sound

• Moro phonology : Words ,part ,and meaning

• Semantics :Words , meanings and use

• Syntax : complete sentences and sentence

Structure

• Discourse : Multiple Sentences ( paragraphs, stories ,

Chapters and books)

• How representation is happens in language and discourse

Subject

Name

Object

Identity

Symbols

Identity

Metaphors

Visualizing

Representation

“Cultural studies sees culture as a text made of signs and generating

meaning. It makes use of theories from structuralism and linguistic.”

For none Vegetarian animal as delicious food

Toys for Girls

Toys for boys

Gender Discrimination

Man is superior than women Patriarchal society

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