Refero pitch

referoa managing-tool for PR.

Caroline Alexandersson, Senior PR consultant Patriksson Communication

“We update our medialist manually, and put an unreasonable amount of time on this”

PRODUCT refero

Change THIS SLIDE!!!!

Customer flow

Search for relevant contacts

In refero

Select people for media list

In refero

Compose & send mail

In refero

Freemium 1-3 mails free !

Pay Per Contact $1-200 per contact

Monthly Subscription $750 / Month

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COMPETITORS

The PR industry is worth $11 billion dollars.

MARKET refero

Source: http://worldreport.holmesreport.com/

The Swedish PR market has increased by 700% in 20 years.

MARKET refero

Source: Constructing a Market for PR Consultancy by Anna Tyllström (Uppsala Uni. 2013)

COMPETITORS

“I have previously used other tools, but they were very slow and tricky to work with.”

Camilla Westman, Head of PR ANR BBDO

Letter of intentreferoWHY WE WILL SUCCEED

Nella Lisserow COMMUNICATION

Henrik Baecklund CEO

Lisen Malmsten UX DESIGNER

Daniel Hedblad CTO

Tobias Björsberg PRODUCT DESIGNER

Linnéa Lindskog SALES

WHAT IS NEXT? 2 Developers on stand by. Beta version ready by September.

THANK YOU