Real Estate

VBA TechnologiesPresents

Grow Your Real Estate Business

Introduction

Who Are We?

• We are a company that offers internet marketing consulting services

• We help businesses create custom marketing strategies to maximize their income

• We offer:– Websites– Mobile Websites– Mobile Landing Pages– SEO Services– Social Media campaigns

• Facebook• YouTube

Wordpress Websites

Wordpress

• With Wordpress you will have much greater control over your site

• Having a Technical background is no longer needed.

• Wordpress is not getting as much credit as it should…here is why

It’s Free

• Installing Wordpress on your site

is 100% FREE• Compared to a normal site the costs

to run a WP site are minimal• With most hosting it’s just a 1-click-install• As an entrepreneur you understand the need to

save money

Looks Matter!

• You need to present your business online in the right way

• An awesome looking property on a poor looking site won’t impress a single potential client

• Wordpress is professional

looking by default!

Real Estate Oriented Themes

• There are tons of Wordpress themes that were specifically created for Real Estate Agents

• They bring many awesome features, such as:– Full-Featured Property Listing Engine– Multi-Date Appointment

Setting System– Google Maps Integration– And many, many more

Search Engine Optimization

• SEO = ranking high in search results

• Wordpress is favored by Google• You don’t want to rank lower

than your competitors and loose those sales!

• Just by having a Wordpress site you will rank higher!

Use Your Website To Ease Your Pain

• Every sales person knows how tough it is to deal with people

• Use appointment systems available for WP to schedule the meetings with

clients – call only when

you have to!

Multimedia

• Nothing will get people more excited than a cool picture or an awesome video

• Post these on your site and talk to clients that are already and prepped – this does wonders for your closing rate!

Mobile Site

Current Trend

• There are now more mobile devices than televisions and computers combined!

• Mobile is the fastest growing communication channel in history

• Join in and benefit!

Don’t Run, Embrace

• The world has already gone mobile

• Being left behind will drastically affect your business!

• It is a well know fact that if a business doesn’t go mobile it will die within two years

If you run?

• Potential property buyers will give up on browsing through offers on your non-mobile friendly site

• You will get less clients instead of more• You won’t make it far going against the flow

If You Join In?

• Connection to buyers on the go• You never know when and where people

decide to buy• Be ready for whenever & wherever to get

more clients• More clients => more buyers => more

revenues!

Good Impression

• Be customer friendly – it WILL pay off!• Leaving a good impression will make people

more likely to recommend you!• You cannot go wrong here!

Mobile Landing Pages

What is it?

• One page website for collecting new leads• Think of it as an add or commercial that

automatically collects contact information of potential clients– Phone number– Email address

Rule #1 - Value

• Give massive value to those who submit their contact information

• Make them want to submit their contacts• Make them feel that if they don’t submit regret

will eat them alive!

Rule #2 - Personalization

• Make your clients aware that you are not a robot but a real person

• Would you host open house with a paper bag over your head?

• Probably not, don’t treat your site differently!

How to use the Information captured?

• Email your subscribers• Text your subscribers• Let them know of every new offer• One email/text message can get you more

clients than you can handle!

Don’t underestimate

• This is an amazing marketing tool for generating new leads

• You can even analyze your conversion rates and improve your sales tactics

• Big potential for little work

Social Media

What’s the point?

• Get new leads• Engage people• Create relationships• Build rapport• Have a presence where your audience already

is

What’s it about?

• Sharing– Experience– Ideas–…

• You are interested in experience

Why experience?

• Good experience will make the buyers recommend you to their friends

• Positive reviews left on Social media networks will get you more leads

• Incentivize customers to leave a positive review

Marketing of the present

• Social media is frequently used as source of information to help people decide whether to buy something or not

• Especially important when facing big decisions - like purchasing a property

Inexpensive

• Ads do bring leads to your business• But Social media will do better and for much

less!• Often free!

Learn and improve

• Collecting reviews and feedback will help you out with improving your closing rates

• Social Media offers you an invaluable opportunity to learn how successful you were at selling a property from the buyers perspective

Brand

• Start building your brand!• Social Media is perfect for that• Become the best known Real Estate Agent in

your local area!

Don’t get overwhelmed!

• There are way too many Social Media Networks

• Don’t get into all of them!• Pick just one or two but excel at it!• Here are two Social Media Networks that we

recommend…

Facebook

Why Facebook?

• It is THE biggest social media network out there

• If you want a big social media campaign this is the place to start

• It’s the first place buyers will look for you

Reviews

• Facebook simply excels at review collecting• But don’t just look at them• Respond and engage

Involve your subscribers

• Engaging people will help you– Understand who are you dealing with on daily

basis–Make your clients feel that they’re getting your

attention – logic does not make the sale, emotion does

Remember

• Don’t try to advertise• Just show your personality• Make it less about business and more about

people

Create a community

• Create groups on facebook that can relate to each other, i.e. group of first time home buyers

• Be more than a dude who showed them a house• The amount of referrals will simply drown you!• As the creator of the group, you control the

group.

YouTube

Why YouTube?

• YouTube is the second biggest search engine on the Internet

• Being very different from Facebook it will complement your Social Media marketing strategy

• Videos do wonders!• Attention spans are so short, people love video.

Turn it into a Video

• Make a video of yourself and your properties• Nothing will get people more excited then a

good video• A picture is better than a thousand words, a

video is better than a thousand pictures

Easy videos

• Get video testimonials for people that bought properties from you

• Upload them to your YouTube channel• This is bound to improve your conversions!• Turn property pictures into a video

Make a building into a neighborhood

• Show nearby schools, parks and other amenities of the local area

• Let the video suck them into a whole new world

SEO Boost!

• Ever since Google bought YouTube, having a YouTube channel boost your SEO!

• Have your site rank higher than ever!• You want to pop up as high as possible when

somebody does a search for properties in your local area

Our WordPress Offer

• We install WordPress on your site!• We install your handpicked theme!• We insert your initial content!

$350

Our Mobile Offer

• We make a full-blown 5-page mobile version of your website!

• We custom design unique graphics to suit your style!

$950

Our Landing Offer

• We create your mobile landing page for you!• Your mobile landing page will be designed to

blow away any and all indecisiveness

$350

Our Facebook offer

• We create your Facebook Fan Page for you!• We help you create your Facebook marketing

strategy!

$450

Our YouTube Offer

• We create your YouTube channel for you!• We help you integrate YouTube with your

website!• We work with you to create a custom clip

designed with a call to action

$450

• We create your entire internet marketing strategy:– A WordPress site– A mobile version of your site– A landing page to build a list of potential

customers– A Social Media strategy• Facebook Fan Page• YouTube Channel

Our Combined Offer

$1997

Get In Touch Today!

• Email address:– info@vbatechnologies.com

• Phone number:– (91) 99407 60692

• Website:– www.vbatechnologies.com