QR Codes and the Future of Next Generation mLearning

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A presentation delivered at conVerge08 in Melbourne, Australia on Friday 5 December 2008

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QR Codes andthe Future of Next Generation mLearningGraham Clark

Upcode Aztec Code

DataMatrixHigh CapacityColour Barcode

2D Barcodes

2 dimensional barcode

Many different colour combinations

What is a QR code?

A mobile phone with+ a camera+ an internet connection+ code reader software= QR Code Heaven!

Reading a QR code

Lexus [10.09.2008]Scan the code with your Telstra code reader for more details on L’EXHIBITION

Yellow Pages [08.11.2008]Scan this image with your mobile for ‘furniture stores’ nearby

QR codes in The Age

RetailSupermarket product packaging

Airline industryBoarding passes eg. Northwest Airlines

PublishingMagazines and newspapers eg. WIRED

Outdoor AdvertisingBus shelters

QR Codes Overseas

Case Western Reserve University, US  [2008] Orientation

University of Bath, UK[2008] Learning management system

King Saud University, Saudi Arabia[2008] People with a visual disability

Mie University, Japan[2006] Formative class assessment

QR Codes in Education

+ No cost

+ Ease of use

+ Mobility/portability

+ 24/7 access

+ Instant gratification

Benefits

+ Mobile internet too slow

+ Mobile internet too expensive

+ Software

+ Identical twins

+ Lighting

+ Complicated process

Issues

Almost 85% of US iPhone owners browse the Web on their phones, versus 58% of the US smartphone market

Some 31% of US iPhone owners watch mobile TV or video compared to 4.6% of the overall US market

The iPhone Factor in the US

In Australia, Apple has sold over 200,000iPhones

When iPhone browsing, users consume 2.07MB compared to 0.30MB for other mobile users

iPhone users browse individual sites for an average of 2.8minutes, compared to average mobile users at 1.6minutes

The iPhone Factor in Australia

An Australian Case Study

Powerhouse Museum, SydneySydney Design 08 Festival ProgrammeThis is a QR, a new form of barcode, which contains secret information. Use a QR code reading application on your mobile phone to decipher the code and receive special SD08 offers.

Sydney Design 08 Festival Programme

This is a QR, a new form of barcode, which contains secret information. Use a QR code reading application on your mobile phone to decipher the code and receive special SD08 offers.

Sydney Design 08 Festival Programme+ 40,000 copies printed and distributed across Sydney

+ 144 views of the QR destination page

+ 55 views from Sydney and the rest interstate or overseas

+ 33 successful form completions

+ 26 successful ticket prints

The Outcome

+ Real‐time image recognition

+ Radio Frequency Identification+ Device (RFID)

+ 2D barcodes (including QR codes)

+ Question and Test Interoperability (QTI)

+  ???

The Future of mLearning

Questions/Contact Details

Graham ClarkEmail: gclark@aspingroup.com.auMobile: 0404 222 914

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