Putting More Power on Your Community’s Plate
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Funded by the Cattlemen’s Beef Board
Putting More Power on Your Community’s
Plate
Shalene McNeill, PhD, RDTexas Beef Council
SO MANY GUIDELINES
SO MUCH ADVICE
SO MANY FADS
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What We’re Really Eating
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and
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The color bands are wider at the base to emphasize nutrient rich foods
MyPyramid Emphasizes Nutrient Rich Foods
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Overall Theme of 2005 DGAC Technical Report: Importance
of Nutrient-Rich Diets
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Make your calories count
more
Don’t just count calories…
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• Colorful Fruits• Dark Green and Deep
Orange Vegetables• Whole Grains • Lean Proteins, Meats• Nonfat and Low-Fat
Dairy
Enjoy Naturally Nutrient-Rich Foods First:
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What Are Naturally Nutrient-Rich Foods?
Source: USDA, ARS, SR-16, 2004
Food Nutrients
(above 10% of Daily Value, 2,000-calorie diet)
% Calories
Salmon (3-oz. Atlantic) 8 9%
Blueberries (1/2 cup) 3 2%
Banana (medium) 5 5%
Whole wheat spaghetti (1/2 cup)
3 4%
Skim yogurt (8-oz. plain) 10 7%
Broccoli (1/2 cup) 2 1%
Top round steak (3-oz.)
9 8%
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White Rice vs. Brown Rice1 cup
WHITE• Protein 4.4 grams• Fiber .6 grams• Calcium 6 mg• Iron 2.77 mg• Potassium 54 mg• Zinc .78 mg
BROWN• Protein 4.5 grams• Fiber 3.5 grams• Calcium 20 mg• Iron 1.03 mg• Potassium 154
mg• Zinc 1.2 mg
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Ready for Nutrient-
Rich…
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Choose Nutrient Rich Foods
In a survey of 400 registered dietitians …– 90% consider NNR guidance to be an effective weight management tool
– Most (70%) believe it’s very helpful to counsel clients to choose naturally nutrient-rich foods
Consumers respond to nutrient richness …– 80% said they would be willing to change their diet based on a
recommendation to “choose naturally nutrient-rich foods first”
Sources: International Communications Research for CBB/NCBA, April 2004; IPSOS Public Affairs, March 2004. (Interviews with 1,000 adults, margin of error +/- 3.1)
How to Eat vs How Not to Eat
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Where People Currently See Themselves in Terms
of Health
Unhealthy Healthy
Where People See Themselves
Source: IFIC Foundation, 2003
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Where People Want To Be in Terms of Health
Unhealthy Healthy
Where They’d Like To Be
Source: IFIC Foundation, 2003
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Going “Nutrient-
Rich”
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Power Tips• Shop the perimeter• Color your plate• Make a salad into
an entrée• Think “add-on”
rather than “leave-out”
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Making Calories Count More
Dr. Pepper and a Honey Bun
Breakfast TacoPotato, egg and
cheese topped with fresh salsa
Breakfast inspirations
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Making Calories Count More
Glass of Orange Juice and
Cereal Bar
Tropical Fruit Smoothie
Blend tropical flavored nonfat yogurt, mango,
banana, pineapple juice, coconut, ice. Top
with low-fat granola.
Breakfast inspirations
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Making Calories Count More
Scrambled Eggs and Bacon
Breakfast Quiche or Omelete
Stuffed with spinach, tomatoes, mushroom, onions, bell peppers, low-fat cheese and
Canadian bacon
Breakfast inspirations
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Making Calories Count More
Boring Baked Potato
Topped with butter and sour cream
Power Sweet Potato
Topped with steak strips, spicy
pecansand red pepper
For lunch or dinner
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Making Calories Count More
Chicken Caesar Salad
Topped with parmesan cheese and croutons
Steak Caesar Salad WrapTopped with
parmesan cheese, red and orange bell
peppers served in a whole wheat wrap
For lunch or dinner
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Making Calories Count More
Everyday deli-meat sandwich
Made with lunchmeat and cheese on white bread
Power Tuna MeltMade with
Pecans, apples, celery and swiss cheese, served on fiber-rich whole wheat
bread or pita
For lunch or dinner
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Making Calories Count More
Large sports drink and a
Slim Jim
Spicy beef jerky, baby carrots, tomato juice
Snack inspirations
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Making Calories Count More
Soda and a Bag of Chips
Almonds, apple and string
cheese
Snack inspirations
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Nutrient Rich Inspirations• Vanilla Yogurt Blueberry Parfait• Dried Fruit and Nut Trail Mix• Mini Veggie Platters• Fruity Kabob• Cheese stick and cherry tomatoes• Sirloin salad with dried cherries, blue cheese
and pine nuts• Snack Sized Canned Tuna• Jicama and Melon Cup with Chili and Lime• South of the Border Shrimp Cocktail
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Building Nutrient Rich• Boost B-vitamins by adding 1 TBSP wheat
germ to taco meat or meatloaf
• Use whole wheat spaghetti
• Anytime your adding chopped onion or garlic, add chopped carrot (Confetti Meatloaf)
• Sneaky mashed potatoes
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Engaging Your Community
• Newsletters• News Columns• School Outreach• Farmers Markets• Do Well Be Well
Classes• WIC Partnerships
• Give the WIIFY• Talk Taste• Say “Satisfying”• Provide
solutions
What To Do: Where To Do It:
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ResourcesContact us:Erin Worrelleworrell@txbeef.org
Shalene McNeillshalene@txbeef.org
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Learn how much and what to eat for YOUR calorie level at MyPyramid.gov
Submit age,sex and activity
level for a personalizedMyPyramid
Check here for
more information
on food groups
& related topics
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www.TxBeef.orgwww.TxBeef.org
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www.beefnutrition.org
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