professional work? Q1 What comprises most of · PDF file84.69% 260 15.31% 47 Q1 What comprises most of your ... or ghost-writer, ... 14,999 15,000 – 19,999
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84.69% 260
15.31% 47
Q1 What comprises most of yourprofessional work?
Answered: 307 Skipped: 0
Total 307
Food writing
Other
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Food writing
Other
1 / 24
IACP Food Writer Compensation Survey
1.63% 4
9.80% 24
21.63% 53
26.53% 65
27.35% 67
13.06% 32
Q2 For how long have you been doing thistype of work?
Answered: 245 Skipped: 62
Total 245
Less than 1year
Less than 3years
Less than 6years
Less than 10years
Less than 20years
More than 20years
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Less than 1 year
Less than 3 years
Less than 6 years
Less than 10 years
Less than 20 years
More than 20 years
2 / 24
IACP Food Writer Compensation Survey
68.57% 168
8.16% 20
26.94% 66
29.39% 72
2.04% 5
12.24% 30
Q3 What was the main source of yourculinary education? (select all that apply)
Answered: 245 Skipped: 62
Total Respondents: 245
Self-taught
Internship
Restaurant work
Culinary school
Communitycollege
College-levelor higher fo...
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Self-taught
Internship
Restaurant work
Culinary school
Community college
College-level or higher food studies program
3 / 24
IACP Food Writer Compensation Survey
73.47% 180
12.24% 30
14.29% 35
Q4 Are you primarily:Answered: 245 Skipped: 62
Total 245
Freelance
Employed by acompany (on...
Both freelanceand staff
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Freelance
Employed by a company (on staff)
Both freelance and staff
4 / 24
IACP Food Writer Compensation Survey
29.50% 59
35.00% 70
14.50% 29
11.00% 22
6.50% 13
1.00% 2
2.50% 5
Q5 If you are a freelancer, how much haveyou earned from your food writing work
during the past 12 months?Answered: 200 Skipped: 107
Total 200
$1 – 9,999
10,000 – 29,999
30,000 – 49,999
50,000 – 79,999
80,000 –119,999
120,000 –150,000
Over $150,000
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
$1 – 9,999
10,000 – 29,999
30,000 – 49,999
50,000 – 79,999
80,000 – 119,999
120,000 – 150,000
Over $150,000
5 / 24
IACP Food Writer Compensation Survey
60.19% 130
39.81% 86
Q6 Do you have a non-food writing sourceof income?
Answered: 216 Skipped: 91
Total 216
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
6 / 24
IACP Food Writer Compensation Survey
51.50% 103
34.00% 68
61.00% 122
41.00% 82
70.50% 141
39.00% 78
42.50% 85
Q7 What percentage of each of thefollowing contributed to your overall
income during the last 24 months? Pleaseanswer by typing in a percentage next toeach source. Your answers should total
100%. Your best estimate is fine.Answered: 200 Skipped: 107
Answer Choices Responses
Cookbook advance
Cookbook royalties
Writing for magazines
Writing for newspapers
Writing for online outlets
Corporate or other non-editorial writing
Other ------ [write in]
7 / 24
IACP Food Writer Compensation Survey
13.79% 16
11.21% 13
7.76% 9
7.76% 9
5.17% 6
13.79% 16
16.38% 19
10.34% 12
4.31% 5
9.48% 11
Q8 If you are a cookbook writer, co-writer,or ghost-writer, how much was your last
advance?Answered: 116 Skipped: 191
$0 – 4,999
5,000 – 7,999
8,000 – 11,999
12,000 – 14,999
15,000 – 19,999
20,000 – 29,999
30,000 – 49,999
50,000 – 74,999
75,000 – 99,999
Over $100,000
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
$0 – 4,999
5,000 – 7,999
8,000 – 11,999
12,000 – 14,999
15,000 – 19,999
20,000 – 29,999
30,000 – 49,999
50,000 – 74,999
75,000 – 99,999
Over $100,000
8 / 24
IACP Food Writer Compensation Survey
Total 116
9 / 24
IACP Food Writer Compensation Survey
56.41% 66
43.59% 51
Q9 Did you have an agent for your last book(the one referenced in the above question)?
Answered: 117 Skipped: 190
Total 117
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
10 / 24
IACP Food Writer Compensation Survey
35.06% 54
35.06% 54
20.13% 31
3.90% 6
4.55% 7
1.30% 2
Q10 When a media outlet contracts you byword count, what is the rate? (Excluding
expenses?) (Average out the last 3assignments.)
Answered: 154 Skipped: 153
Total 154
Less than 50cents per word
51 cents to $1per word
$1.01 to $1.50per word
$1.51 to $2per word
$2.01 to $2.50per word
Over $2.50 perword
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Less than 50 cents per word
51 cents to $1 per word
$1.01 to $1.50 per word
$1.51 to $2 per word
$2.01 to $2.50 per word
Over $2.50 per word
11 / 24
IACP Food Writer Compensation Survey
14.84% 19
16.41% 21
14.84% 19
14.06% 18
18.75% 24
7.81% 10
3.91% 5
3.91% 5
5.47% 7
Q11 When a media outlet contracts you forrecipe writing, what is the rate (excluding
expenses)? (Average out the last 3assignments.)
Answered: 128 Skipped: 179
Total 128
Less than $50per recipe
$51 to $100per recipe
$101 to $150per recipe
$151 to $200per recipe
$201 to $250per recipe
$251 to $300per recipe
$301 to $350per recipe
$351 to $400per recipe
Over $400 perrecipe
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Less than $50 per recipe
$51 to $100 per recipe
$101 to $150 per recipe
$151 to $200 per recipe
$201 to $250 per recipe
$251 to $300 per recipe
$301 to $350 per recipe
$351 to $400 per recipe
Over $400 per recipe
12 / 24
IACP Food Writer Compensation Survey
3.57% 6
11.31% 19
14.88% 25
21.43% 36
11.31% 19
13.69% 23
23.81% 40
Q12 When a media outlet contracts you towrite an article (narrative with or without
recipes), what is the rate (excludingexpenses)? (Average out the last 3
assignments.)Answered: 168 Skipped: 139
Total 168
Less than $50per article
$51 to $100per article
$101 to $200per article
$201 to $300per article
$301 to $400per article
$401 to $500per article
Over $500 perarticle
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Less than $50 per article
$51 to $100 per article
$101 to $200 per article
$201 to $300 per article
$301 to $400 per article
$401 to $500 per article
Over $500 per article
13 / 24
IACP Food Writer Compensation Survey
80.81% 160
19.19% 38
Q13 Are you ever asked to providephotography/videography with your writing
assignment?Answered: 198 Skipped: 109
Total 198
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
14 / 24
IACP Food Writer Compensation Survey
37.97% 60
62.03% 98
Q14 Were you offered an additional fee forthe photographs/videos?
Answered: 158 Skipped: 149
Total 158
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
15 / 24
IACP Food Writer Compensation Survey
48.47% 95
51.53% 101
Q15 Do you ever accept assignments withlittle or no pay?Answered: 196 Skipped: 111
Total 196
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
16 / 24
IACP Food Writer Compensation Survey
33.33% 32
70.83% 68
42.71% 41
54.17% 52
Q16 Do you accept the assignmentbecause: (Select all that apply)
Answered: 96 Skipped: 211
Total Respondents: 96
Any revenue isbetter than ...
The assignmentoffers good...
The assignmentis for a goo...
I am willingto help out ...
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Any revenue is better than no revenue
The assignment offers good exposure or other promotional value for me as a writer
The assignment is for a good cause
I am willing to help out a friend/colleague
17 / 24
IACP Food Writer Compensation Survey
28.80% 55
39.79% 76
31.41% 60
Q17 How do you see the food writingmarketplace? Are there:
Answered: 191 Skipped: 116
Total 191
Moreopportunities
Feweropportunities
About the sameopportunities
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
More opportunities
Fewer opportunities
About the same opportunities
18 / 24
IACP Food Writer Compensation Survey
47.69% 93
52.31% 102
Q18 Do you write for corporate, marketing,or other non-editorial clients?
Answered: 195 Skipped: 112
Total 195
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
19 / 24
IACP Food Writer Compensation Survey
43.96% 40
56.04% 51
Q19 Do you charge by the hour?Answered: 91 Skipped: 216
Total 91
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
20 / 24
IACP Food Writer Compensation Survey
Q20 What is your typical hourly rate?Answered: 53 Skipped: 254
21 / 24
IACP Food Writer Compensation Survey
84.78% 78
15.22% 14
Q21 Do you charge by the project?Answered: 92 Skipped: 215
Total 92
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Answer Choices Responses
Yes
No
22 / 24
IACP Food Writer Compensation Survey
Q22 What is a typical project fee?Answered: 68 Skipped: 239
23 / 24
IACP Food Writer Compensation Survey
Q23 Your survey responses areanonymous. If you want to see the results
of this survey, leave your email below:Answered: 128 Skipped: 179
24 / 24
IACP Food Writer Compensation Survey
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