Portfolio - Tania Jain

Resumé and Folio

Tania JainCommunication Design

Education

Communication Design (UG), NIFT, New Delhi.(2006 – 2010)

Skills

Graphic DesignPhotographyVisual Merchandising

Software

Adobe IllustratorAdobe PhotoshopAdobe InDesignCorelDRAWAdobe FlashMacromedia Director

0 9990 639 704ainat.2503@gmail.com45 - B, Pocket B, Sidhartha Extn.New Delhi - 110014

Research study on Emotion Design.

Internship at McCann Erickson.

Internship at Creaa Designs.

Brand Identity, stationery and promotion material for Embark, a coaching institute for MBA entrance examinations.

Extensive research project on Suprematism.

Freelance designing for Medical posters, law book covers, Mom’s Care Playschool.

Tania Jain

Experience

October 2008

July 2008

June 2008

March 2008

November 2007

September 2007

Communication Designer

For me, to design is to improvise; Aesthetics. Functionality. Personality.

Client gives a range of ideas and views in the design brief.

This one seems to work the best!

Segmentation of thetheme and story.

Careful study and assimilation of the idea best suited for the job at hand.

Brainstorming for more ideas and development of theme.

Final design collaterals presentation.

Client review, feedback and satisfaction.

Calendar

Calendar cum lampUse of Matrix font with extended lines to signify initials of months.

10” cube ((fluorescent acrylic)Type compositions on 4 faces.

The calendar face can be changed every year.

Calendar

Calendar cum lampUse of Matrix font with extended lines to signify initials of months.

10” cube ((fluorescent acrylic)Type compositions on 4 faces.

The calendar face can be changed every year.

Compartmentalised

Aimed at using type in a way so as to represent the word which it

is being used to write.

My name, Tania

Straight lines: simple nature. ‘n’ extended at the bottom: grounded personality. Inverted ‘A’: craziness and creativity in an otherwise composed nature.Green color: liveliness.

Welcome Page

Website design for Sandha Purecha, a renowned Bharatnatyam dancer.

Identity and Stationary(Letterhead, Visiting Card, Price Tag)

HARDWEAR, a brand of t-shirts for IT-savvy people.

Logo inspired by ‘8 bit’.‘WE’ emphasizes community feeling.

1. CD Brochure 2. Foldercontaining document, CD brochure, handouts and design methodology paper.

3. Document

Suprematism

Supremacy of pure feeling in art over objectivity in art.

Attempted non-objectivity in representation.

The brochure cover says ‘Abandon the object’. The graphic on the cover is my interpretation of Suprematism (abstract,

2-dimensional form, which gives a feeling of movement)

Folder cover: ‘Objection to objectivity’Color story based upon Malevich’s

painting ‘Red Square and Black square’.

Inside brochureshowing the CD held in the CD brochure.

Packaging

Pop-up card packaging for button-shaped candy.

The artwork can be retained by children once the candy

is removed and eaten.

Shadow Box

Display for shoesConcept: For a woman who likes to seduce and play with bondage.

Shadow Box

Display for kid’s booksConcept: selling books incorporated into toys.

Facade Design

Design for the facade of a restaurent in Mumbai, Saigon Bistro.Letter Type: Cast iron letters1/4” thickSatin gold anodised finish12” tall

Thank You