Transcript
Creating a personal brand
LOGO Project
Who are you?
Digitally?
Google your name…and identifies…
What comes up?
Think… Who are you?
What image do you want to put out there about yourself?
What is your digital footprint NOW?
Building your personal brand Branding overall goal
Differentiate yourself Process:
Define your brand Position brand differently than competitors Manage all aspects of your brand
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Six steps to building your personal brand Define your overall aspirations
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Conduct Research
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Determine your brand attributes
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Assess your current state
Create your game plan
Manage your brand Proactively manage your sites Social media pics and posts
Personal Branding Logo Examples
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