Part 2 of UniSA Social Media Talk May 21, 2010
Post on 19-Jan-2015
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UniSA School of MarketingSocial Media Lecture by Gavin Klose
21 May 2010
SOCIAL MEDIAJUST ANOTHER MARKETING TOOL
SOCIAL MEDIA1 HOW IS IT DIFFERENT2 HOW IS IT IMPORTANT3 HOW IS IT USED
SOCIAL MEDIA1 HOW IS IT DIFFERENT
64
64
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
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This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIAJUST ANOTHER MARKETING TOOL
SOCIAL MEDIA1 HOW IS IT DIFFERENT2 HOW IS IT IMPORTANT3 HOW IS IT USED
SOCIAL MEDIA1 HOW IS IT DIFFERENT
64
64
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
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Group
Education Centre
Previous page
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA1 HOW IS IT DIFFERENT2 HOW IS IT IMPORTANT3 HOW IS IT USED
SOCIAL MEDIA1 HOW IS IT DIFFERENT
64
64
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
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108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
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7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
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Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
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Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
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Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA1 HOW IS IT DIFFERENT
64
64
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
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Why AYTM
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Pro Bono
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
64
64
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
64
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
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Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
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Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
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Unboxing the iPad
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434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA
enwikipediaorgwikiSocial_media
ldquothe type of media that is based on conversation and interaction between
people onlinerdquo
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
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14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
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Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
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iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
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434
223
533
800
533
735
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621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
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20 -
0 -
-10 -
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ives
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fliesMavens
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Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
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Wall-
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ives
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ives
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fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
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With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Westfield Gift Card Dec 2009369000 users in 5 days (for $20k)MampC Saatchi (Mark) Nov 2009
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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Dominos President Responds To Prank Video
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Disgusting Dominos People -Dominos Responds3294 viewsBibo212
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Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA
less about ldquoMediardquomore about ldquoSocialrdquo
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
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Consumer Panel
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Pro Bono
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
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Environment
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Community Blog
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
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dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
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Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL
from Latin lsquosociusrsquo friendlsquosocialisrsquo allied
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
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Environment
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Community Blog
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Executive Vice President
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
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Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
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Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHIFT
there is no lsquothemrsquo out there Itrsquos just an
awful lot of lsquousrsquo
Douglas Adams on the internet 1999
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Workers fired for Dominos prank video
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
ldquoUSrdquo ldquoTHEMrdquo
BUYME
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
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RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
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AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
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Mini Xmas Promotion Production cost lt $5000 Euro
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Fusion Mar 2010
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
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Busted (Best Prank videoever)139721 viewsshortfilmzz123
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
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Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
WHO DO WE TRUST
BUYME
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
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Unboxing the iPad
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Featured Video
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iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
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iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
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Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
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Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
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ives
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fliesMavens
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flowers
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ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
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10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
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fliesMavens
Wall-
flowers
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ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
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Demo video134
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Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Trust in Advertising Nieslen Oct 2007
Trustrecommendations
78
Trustadvertisements
14
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
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Unboxing the iPad
ihnatko 19 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
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TechCrunch
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Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
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Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
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The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
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market We deliver your responses in a
matter of hours and help you to
understand the data
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Use
Love
Fail
Find
Brand
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
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Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
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Community Blog
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Executive Vice President
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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This video is a response to Workers fired for Dominos prank video
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Dominos President Responds To Prank Video
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Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Love
Fix
Find
Use
4 PHASES OFEXPERIENCE
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
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Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
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dominos prank call64182 viewsbriansoblue4u
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Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
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Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Love
EXPERIENCES
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
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Community Blog
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108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
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Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA
the sharing of experiences
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
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understand the data
Like 21 people like this
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Workers fired for Dominos prank video
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE MEDIA
the sharing of experiences
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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1 2 3 4 Next
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swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
People share things they care about
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
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Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
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434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
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10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
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THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
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AT A GLANCE
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consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
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Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
People donrsquot care about you - but they do care about the great and bad experiences they associate with you
These experiences are the things people share with others
Your brand is what people say (and share) about you
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
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Unboxing the iPad
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Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
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Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
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Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
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2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
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flowers
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engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
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ives
Butter-
fliesMavens
10 -
20 -
0 -
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0 -
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ives
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fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
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Fusion Mar 2010
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
These experiences are the things people share with others
Your brand is what people say (and share) about you
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Your brand is what people say (and share) about you
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
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Unboxing the iPad
ihnatko 19 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
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Community Blog
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Executive Vice President
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Group
Education Centre
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
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This video is a response to Workers fired for Dominos prank video
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Dominos President Responds To Prank Video
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Workers fired for Dominosprank video108381 viewsswifttallon
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Dominos Apology832 viewsJustinGoldsborough
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Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
Search Browse Upload
621288views
Like ltEmbedgt
Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
1 2 3 4 5 6 7 Next
Sign Out
Unboxing the iPad
ihnatko 19 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Apple iPad Stress Tests91997 viewsPCWorldVideos
Apple iPad - In Hand Firstlook after unboxing124262 viewssamsam344
iPad UnboxingReview111876 viewsjgregorio62
The NEW Apple iPad Tablet(unboxing) - The 172480 viewsiphonehelps
Apple iPad Unboxing16081 viewsyourtechgeek
Apple iPad Unboxing Part 212184 viewsraynicolini
Apple iPad UNBOXINGAND GIVEAWAY45858 viewstristan119
Official Apple iPadUnboxing155207 viewsblake3one6
PCMag Apple iPad videoreview1163956 viewsPCMagazineReviews
Apple iPad Unboxing5350 viewsDarGadgetZ
Apple iPad Unboxing197096 viewsvbognot626
iPAD I TOUCHED ITApple iPad review1803614 viewsijustine
Apple iPad - First Look +FULL SPECS364899 viewstechAustralia
Apple ipad unboxing andreview18851 views0303940
Apple iPad Whats In TheBox59285 viewsrav07
iPad Unboxing and Review -USA Today24785 viewsTheVarietyGuy
Apple iPad Case Unboxing4694 viewsDarGadgetZ
The REAL iPad Unboxing(Live)81668 viewslockergnome
Apple iPad Unboxing110703 viewsjon4lakers
434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
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108562views
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
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dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
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Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
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This video is a response to Dominos President Responds To Prank Video
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swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
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Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
httpwwwyoutubecomwatchv=xrqKVKhNNx4ampfeature=related
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621288views
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Respond to this video
JClintonUnboxing
7 hours ago
CHECK OUT MY MOST RECENT UNBOXING
Alexak75
8 hours ago
Devices especially the iPad shouldnt be judged bywhat they cant do but by how well they do what theycan do By judging it based on what it cant do I cansay It cant teleport me to LA so it sucks By judgingit based on what it can do I can say that everythingreally does work well and very easily It does exactlywhat it was meant to do and it does it superbly 1010
pikaextra1
10 hours ago
LOL
ilovemydogs74
11 hours ago
Nooooo I thought it was a triangular box I couldentsee the square
)
iVertele
14 hours ago
umm are you wearing a hat
packrat4
15 hours ago
FCC licensing stuff if your into that kind onpornography LOL nice one
coolguitaristadhi
22 hours ago
this guy a dork
M13Mafia
1 day ago
ummmmno offence but iPad is shit
callum444121
1 day ago
i love how people manage to spend this much time onunboxing every mac or ipod ive ever bought ive rippedopen grabbed the main device and plugged it in
westcoast37
1 day ago
what are you gonna do for god sake your not going toeat this safety isnt important HAHAHA
View all Comments raquo
ihnatko mdash March 31 2010 mdash Yes Is the marvelous epic glory of a consumer device beingremoved from its packaging Brought to you in living
Save to Share
As Seen On appleinsidercom
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434
223
533
800
533
735
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
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RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
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market We deliver your responses in a
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understand the data
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SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Santos engaged with over 3000 people
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humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
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Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Featured Video
Teabag experiment1293832 viewsbaynej
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Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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Dominos President Responds To Prank Video
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Featured Video
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How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Brand
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
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RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
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AT A GLANCE
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understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
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Group
Education Centre
Previous page
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
Most Recent Comments
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Dominos President Responds To Prank Video
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Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
WATCHTAKE
POST
VISIT CALL
READ LISTEN
Brand
PAID MEDIA
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
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AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
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The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
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Executive Vice President
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
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you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
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Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
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This video is a response to Workers fired for Dominos prank video
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Dominos President Responds To Prank Video
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Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
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This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
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With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
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Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
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Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
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7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
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Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
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The most disgusting HugeZit Video I have ever 615338 views1hugezit
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dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
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Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
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This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
REVIEW
CONTRIBUTE LIKE
COMMENT PUBLISH
VOTE
UPLOAD
TAGJOIN
RATE
FEED WATCHTAKE
POST
VISIT CALL
READ LISTEN
EARNED MEDIA
Brand
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
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consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
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Group
Education Centre
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Workers fired for Dominos prank video
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Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
forrestertypepadcomgroundswell200810new-2008-socialhtml
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
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Directors EHS Awards and
Executive Vice President
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Group
Education Centre
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Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA2 HOW IS IT IMPORTANT
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
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TM
SM
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Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Workers fired for Dominos prank video
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA IS USED BY
Marketing PR
ServiceSupportITHR
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
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Report Timetable
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Source Social Media and Online PR Report Nov 2009 Econsultancy
More brand awarenessIncreased customer engagement
Better brand reputationIncreased communication networking with key influencers
More online brand mentionsIncreased direct traffic to website
Increased indirect trafficHigher customer satisfaction advocacy NPS
Increased leadsIncreased sales
More offline brand mentionsIncreased profitability 24
2929
434446
5658
6266
7173
MAJOR BENEFITS OF USING SOCIAL MEDIA
More about brandingLess about direct $
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
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Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
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Workers fired for Dominos prank video
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
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Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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Dominos President Responds To Prank Video
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Featured Video
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Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
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SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
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RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
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AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
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Group
Education Centre
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
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Disgusting Dominos People -Dominos Responds3294 viewsBibo212
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Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Figure 4 Engagement Correlates to Financial
Performance
Wall-
flowers
Select-
ives
Butter-
fliesMavens
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
10 -
20 -
0 -
-10 -
Wall-
flowers
Select-
ives
Butter-
fliesMavens
Wall-
flowers
Select-
ives
Butter-
fliesMavens
4 3 2 1 4 3 2 1 4 3 2 1
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
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RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
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understand the data
Like 21 people like this
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
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AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
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Directors EHS Awards and
Executive Vice President
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Group
Education Centre
Previous page
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Site last updated 20 May 2010
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Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
internetworldstatscomtop25htm
NorwaySweden
NetherlandsDenmark
FinlandNew Zealand
AustraliaKorea
United KingdomUnited States
SwitzerlandJapan
Germany 753755755763764773
801831835842856
892909
0
INTERNET PENETRATION RATES
OF POPULATION (DEC 2009)
Australia 7thUK 8th
USA 9th
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL NETWORKING REACH AND ENGAGEMENT BY AUSTRALIANS ONLINE FOR MONTH OF FEB 2010
comscorecomPress_EventsPress_Releases20104Social_Networking_Across_Asia-Pacific_Markets(language)eng-US
896 reach8 minutes per day
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
Demo video
How it works
Why AYTM
Business Solutions
Consumer Panel
Pricing
Barter
Pro Bono
About us
TOS
Privacy
Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
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Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
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Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
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Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
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Dominosreg Pizza Turnaround645454 viewsdominosvids
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Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Socialnomics 2009
SOCIAL MEDIA3 HOW IS IT USED
askyourtargetmarketcomhome
Demo video134
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Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
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Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
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Like 21 people like this
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VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
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Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
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Environment
Santos Community Fund
Community Blog
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Executive Vice President
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Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
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Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
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Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA3 HOW IS IT USED
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The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
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SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
askyourtargetmarketcomhome
Demo video134
ONE-STOPSHOP
BUILT-INRESPONDENTS
TARGETDEMOGRAPHIC
SURVEYSSTART AT $2995
GET YOURRESULTS FAST
Winston Edmondson
CNN RADIOInnovation work
TechCrunch
Blog
Stefano Somenzi
RtM ConsultingManaging Partner
Add images to your survey -ideal for conducting targetmarket research on logos andproduct designs
Filter responses by locationgender occupation age andother key respondentcharacteristics
Create stunning graphscharts and downloadablereports View a live surveyreport now
AskYourTargetMarket is an excitingproduct I think Im going to use it tomake sure Im providing the type ofcontent to my listeners that theywant to hear
This price point is definitelyappealing considering how expensiveit can be to conduct marketresearch
Irsquom pleased by the results I donrsquotwant to even start thinking how muchwould have been costing me in timeand money doing the same with thetraditional research agencies
THE ONLINE SURVEY TOOL WITH A BUILT-IN CONSUMER PANEL
With AYTMs innovative online survey tool there is no need to find survey takers - our online surveycreator comes with a built in consumer panel Select your target market by age gender locationincome and much more for an accurate representation of your target market Best of all results arefast After using the online survey creator to build your survey you can log into your online survey toolcontrol panel and watch graphs and charts begin to take shape within minutes
SOCIALLY POWERED INTERNET SURVEY SOFTWARE
Ask Your Target Market is unlike any other online survey creator Using AYTMs intuitive Internet surveysoftware you can create a consumer survey and watch results pour in immediately From your onlinesurvey tool dashboard watch your charts and graphs take shape as our built-in consumer panelcompletes your survey With standard consumer target market settings you can have complete marketresearch data within a few hours
THE ONLINE SURVEY TOOL POWERED BY TRUSTSCORE MARKET RESEARCH RESULTS YOU CAN TRUST
The key to quality market research lies in the quality of survey respondents The AYTM patent pendingTrustScore technology that powers our Internet survey software solution uses proprietary algorithmsand business processes that reward honesty integrity and truthfulness from our consumer panel Webring out the very best panel behavior to ensure that quality of your data
With AYTMs Internet survey software there is no need to spend thousands of dollars with a targetmarket research firm or spend weeks building and validating your own consumer panel when you needmarket research from a general audience With AYTMs online survey tool you now have access to yourvery own customizable market research panel for as low as $2995 per survey
SURVEY RESOURCES
Online survey tools for conducting market research Make Online Survey easy fast and inexpensive Web survey software as a complete market research solution
AT A GLANCE
We give you the tools to write surveys and
send them to the members of our US
consumer panel that match your target
market We deliver your responses in a
matter of hours and help you to
understand the data
Like 21 people like this
TM
SM
VIEW DEMO PRICING FAQ HOW IT WORKS REGISTER Login
FAQ
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Why AYTM
Business Solutions
Consumer Panel
Pricing
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Pro Bono
About us
TOS
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Get started
Support
Blog copy 2010 Umongous LLC All rights reserved
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE FACTORS1 AMBASSADORS2 EXPERIENCES3 SHAREABLE4 PARTICIPATE5 LISTEN
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
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dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
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Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
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Could your food be next1183 viewsDrePoet801
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How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE FACTORS1 AMBASSADORS
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
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Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
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Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Harry Potter World of WizardryReached 350000000 by seeding to 7Universal Orlando Resort May 2007
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
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Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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This video is a response to Workers fired for Dominos prank video
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1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
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Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
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Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
P 5 copy 2010 The Nielsen Company
- Continued from P 4
Exhibit 1 Nielsen BrandLift on Facebook (Three Types of Facebook Ad Executions)
1 Homepage Ad
2 Homepage Ad with Social Context
3 Organic Impression
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
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Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
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Group
Education Centre
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Ad Recall Awareness Purchase Intent
8
13
30
88
16
24
10
FACEBOOK HOMEPAGE EFFECTIVENESS
Ad exposureAd + social advocacyAd + organic
Understanding the Value of Social Media Impressions April 2010 Source Nielsen and Facebook
Ads are more effective if your
friends like them
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
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Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
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Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
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Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
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Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE FACTORS2 EXPERIENCES
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
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Directors EHS Awards and
Executive Vice President
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Trip Advisortripadvisorcom
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
UbachsWisbrun JWT Agency Dec 2009
Mini Xmas Promotion Production cost lt $5000 Euro
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
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Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE FACTORS3 SHAREABLE
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
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Community Blog
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Executive Vice President
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Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Thousands spread goodwill for IKEAForsman amp Bodenfors Nov 2009
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Santos engaged with over 3000 people
Sustainability at Santos
Corporate Governance
Safety
Environment
Santos Community Fund
Community Blog
Human Rights
Directors EHS Awards and
Executive Vice President
Technical Innovation Awards
Australian Business amp Climate
Group
Education Centre
Previous page
Share | More
ABOUT US
VideosWebcasts
Annual Reports
Presentations
OUR RESULTS
Current Wells
Quarterly Interimand Full-Year
Report Timetable
WORK WITH US
Job Opportunities
Graduate Program
Vacation Program
SUSTAINABILITY
Safety
Environment
Community
Site last updated 20 May 2010
Back
to
top
Privacy
Disclaimer
Site Information
Site Map
Search
GLNG Shaw River Gunnedah Procurement Email Updates Conversion Calculator Contact Us Site Map
Home About Santos Our Activities Investor Centre People amp Careers Our Responsibilities Search
Fusion Mar 2010
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE FACTORS4 PARTICIPATE
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Search Browse Upload
108562views
Like ltEmbedgt
Respond to this video
humantestdummy
2 months ago 13
dirtbags and there 30 years old real losers
buck65
1 month ago 9
they both need a good hard kick straight to the facefuking pigs
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
see all
Xp3rTGam3r
5 days ago
home cooked meals
Tr0llsNeverDie
6 days ago
whoever driving that white pick up truck and is watchingthat video right now is probably real green right now
Dudex58
1 week ago
Thats why I dont eat alot of fast food or restaurantsBetter at home where u know what r u doing alsobetter if u home grow your own veggies fruits andmeat
mymarkis666
1 week ago
I know that but foreigners have weird diseases
MG21749
1 week ago
mymarkis666 it has nothing to do with foreignersthere just a couple of 30 year old virgin fuck tards
PixarMoviesLover
1 week ago
Sooo disgusting deserve to be fired
zerger45
1 week ago
how much do you want to bet thats how swine flu wasstarted
quetzal785
2 weeks ago
id say they are the most retarded most mindless beingson the planet of the earth for actually posting their dumbignorant shit on the internet They think that the millionsof people that eat fast food are gonna watch that shitand just laugh Lol hell nah i would of gone to thepolice myself and have those idiots arrested what ifthey had some kind of disease fucking retards
Dominique6586
2 weeks ago
omg im scared to eat Pizza food and burger king imscared and now i dont eat any of it and its these pplsfaults
mymarkis666
2 weeks ago
Foreigners always deliver my food to me Im scared (
see all
View all Comments raquo
swifttallon mdash April 17 2009 mdash Two Dominos Pizza workers are fired and facing criminalcharges after posting a video on YouTube that showed the
Save to Share
Highest Rated Comments
Video Responses
This video is a response to Dominos President Responds To Prank Video
Most Recent Comments
1 2 3 4 5 6 7 Next
Sign Out
Workers fired for Dominos prank video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Teabag experiment1293832 viewsbaynej
Dirty Dirty Dominos pizza470967 viewsRamox3
you WILL piss your pants ifyou watch this video5816039 viewskylemonkey
Youtube Dominos PizzaWorkers Arrive In Cour24184 viewsebonygentleman79
7-11 Guy Loses His MindPrank Call432547 viewsFridayNightCranks
Prank Call To Mcdonalds -VERY FUNNY1156979 viewsMelbell101
Dominos PresidentResponds To Prank Video8879 viewsswifttallon
Prank Call Gone WrongButGets Hilarious5005259 viewsFridayNightCranks
Disgusting Dominos PizzaREMOVED47179 viewsfeeish
Ghost Hunters Prank Call1047923 viewsFridayNightCranks
The most disgusting HugeZit Video I have ever 615338 views1hugezit
DOMINOS PizzaEMPLOYEES Disgusting11267 viewsfelix429
My Computer Thinks Im Gay(Prank Call)766175 viewsFridayNightCranks
dominos prank call64182 viewsbriansoblue4u
Prank Calling Law Office502325 viewsFridayNightCranks
Brother defends Dominosworker4141 viewsWCNCVideo
Disgusting Domino People85556 viewsBibo212
Disgusting Dominos PizzaPrank Call656187 viewsFridayNightCranks
Walmart Goes On LockdownPrank Call1718442 viewsFridayNightCranks
Busted (Best Prank videoever)139721 viewsshortfilmzz123
Dominos Pizza April 2009Source MediaCurves
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Dominos Pizza April 2009
Search Browse Upload
8674views
Like ltEmbedgt
Respond to this video
swifttallon
1 year ago
sorry but i will NEVER EVER order any food EVERthat i dont get to SEE prepared right in front of my facethe fast food industry just lost millions if not billions ofdollars from this and the responses on the videosfrom others that have done things like this is appallingno fcking way
zwitterion24
11 months ago 10
Whatever I am totally not going to Dominos ever
Imagineimages
3 months ago 7
Imagine if you were this guy working day in and dayout to build a successful business (which employs a lotof people BTW) and these low-lifes do this and thinktheyre funny I hope this haunts these worthlessscums for the rest of their lives where is their ownself-respect evenBut itd be ignorant to think this stuff doesnt happen Icommend Dominos for handling it the way they didthey could have hid gt but they didnt Maybe they willinspire more accountability in the world
Workers fired for Dominosprank video108381 viewsswifttallon
see all
Feddex123
1 day ago
your food tasted like shit before the boogers wereprobably the best tasting nutritious ingredient in thatSHIT
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
bugzie365
2 days ago
WOW dominos actually fired a couple of workers for alegitimate reason Applause My husband worked forDominos 17 yrs Won 4 Rolex watches for busting $20thousand + a week in profits and making manager ofthe year What was their excuse to fire my husbandNone theyre an At Will employer they can fire youfor any reason including hitting the age of 50 (althoughthey wont admit it) and having an opinion
TheD1V1N1TY
3 days ago
imagineimages exactly and self respect there isnoneits the people like this that make living a b1tch
mitraljez
2 weeks ago
lock them up and feed them boogers and shit i wannasee them eating it make a video )
drummin2three
1 month ago
fuck this guy too reading off a teleprompter that hispublicist put togetherthey dont give a flying fuck their new pizza sucksass
Jacc0s
1 month ago
Whats the big deal seriously it was funny and thepizzas were never delivered Its was just a PRANKDickheads
Saborsaoco
1 month ago 2
Fast food Sucks
anobxyo
2 months ago 2
i think that dominos just fine i mean really u cantblame a 125000 group because 2 dickheads (no lifers)thought they were funny its sad
64ImpaIa
2 months ago
PIZZA HUT OR BOSTON PIZZA FTW DOMINOS wasnever good anyways
see all
View all Comments raquo
swifttallon mdash April 18 2009 mdash President of DominosPatrick Doyle responds to the video offired Dominos employees
Save to Share
Uploader Comments (swifttallon)
Highest Rated Comments
Video Responses
This video is a response to Workers fired for Dominos prank video
Most Recent Comments
1 2 3 4 Next
Sign Out
Dominos President Responds To Prank Video
swifttallon 40 videos Subscribe
Help About Safety Privacy Terms Copyright Uploaders amp Partners Developers Advertising
Language English Location Australia Safety mode Off
PRody99
Featured Video
Disgusting Dominos PizzaPrank Call655793 viewsFridayNightCranks
Dominos Pizza ApologyTested4366 viewsMediacurves
Dirty Dirty Dominos pizza470425 viewsRamox3
Dominos CEO1169 viewsdanielwilliam5190
Youtube Dominos PizzaWorkers Arrive In Cour24152 viewsebonygentleman79
Workers fired for Dominosprank video108381 viewsswifttallon
Dominos Pizza EmployeesUNSEEN FOOTAGE41712 viewsandyharris729
Dominos Apology832 viewsJustinGoldsborough
Dominos Pizza on the TodayShow - Workers fired251308 viewsnautques4ever
Former Dominos employeepicks up last paycheck18082 viewsWCNCVideo
Dominosreg Pizza Turnaround645454 viewsdominosvids
Disgusting Dominos PizzaREMOVED47173 viewsfeeish
Youtube Dominos PizzaWorkers arrested char255537 viewsebonygentleman79
Disgusting Dominos People -Dominos Responds3294 viewsBibo212
Susan Boyle Sings CelineDions My Heart Will 37939 viewsswifttallon
Dominos posts YouTubeapology5927 viewsWCNCVideo
Could your food be next1183 viewsDrePoet801
Disgusting Domino People85421 viewsBibo212
How to get Free Fast Food580365 viewsmattdammit
Re Disgusting DominosPeople478176 viewsAfricanoBoiShow
Source MediaCurves
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SHARE FACTORS5 LISTEN
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
QANTAS July 2008
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
QANTAS July 2008
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Greenpeace March 2010greenpeaceorgaustralianews-and-eventsnewsdeforestationnestle-170510
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
HOW IS BUSINESS USING SOCIAL MEDIA
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Use of Twitter microblogging
Social network profile creation and management
Creation of video use of video-sharing sites
Corporate or brand blog
Use of social bookmarking sites
Use of social news sites
Creation of podcasts
Creation of widgets
Virtual world creation and management 6
21
25
31
39
47
60
65
78
SOCIAL MEDIA TACTICS EMPLOYED ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
78 Twitter65 FacebookLinked In
60 YoutubeVimeo
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Twitter SearchGoogle SearchGoogle Alerts
Google Blog SearchYahoo Search
Bing SearchYahoo Alerts
Radian6Back TypeIceRocket
FactivaNielsen BuzzMetrics
JD Power amp AssocOther 10
222233
1721
2636
596060
businesscominfob2b-social-media-benchmark-study
TOOLS USED TO MONITOR ONLINE B2B CONVERSATIONS ()
MainlyTwitter amp
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Digital marketing team
PR communications team
Cross-functional team
We donrsquot do any social media
Customer service team
External agency
Work experience student
Other 9
2
2
2
10
19
21
35
DO YOU HAVE RESOURCES DEDICATED TO MANAGE YOUR SOCIAL MEDIA ACTIVITY ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
35 by digital marketing team
2 by work experienceperson
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
PROPORTION OF DIGITAL MARKETING BUDGET SPENT ON SOCIAL MEDIA ()
01-5
6-1011-2021-3031-4041-5051-6061-7071-8081-90
91-100
11
21
24
715
3431
Source Social Media and Online PR Report Nov 2009 Econsultancy
65 are spending 5 or less
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Lack of resourcesLack of knowledgeunderstanding
Inability to measure successCompany culture
Fear of reputation issuesLack of budget
Lack of senior buy-inLack of business case
Internal conflictSkills level with extrernal agency
Industry regulationOther 5
25
818
202121
2324
3454
BIGGEST BARRIERS TO EFFECTIVE SOCIAL MEDIA ENGAGEMENT ()
Source Social Media and Online PR Report Nov 2009 Econsultancy
54 say because alack of resources
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
ldquoIts about the relationships we form with our customers
not marketingrdquoSocial Media Team 6engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
Chris Buzzo VP of Brand Content and Online
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
ldquoTogether with our agency we put together guidelines
and best practices on customer engagement
Social Media Team 3 Denise Morrissey Online Community Manager
engagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
ldquowe adopted a conversational
approach culturallyrdquoSocial Media Team 0 Richard Binhammer
Senior Manager Corporate AffairsengagementdbcomdownloadsENGAGEMENTdb_Report_2009pdf
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
WHAT ROLE WILL YOU PLAY IN SOCIAL MEDIA
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Experience Manager
Online Reach Strategist
Share Head
Web Community Agent
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
FUSIONrsquoSSHARE
MANTRA
Stay tuned
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
FUSIONUNISA SOCIAL MEDIA
PRACTICUM
Stay tuned
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
SOCIAL MEDIA1 Shift from ldquothemrdquo to ldquousrdquo2 Great for Brand building3 Sharing experiences
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
Adam Brown The Coca-Cola CompanyBlog Council April 2009 Note see next slide for a shorter 19 minute edit version
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
fusioncomautwitter fusion_com_au
facebookcomsharefactorfacebookcomshowyourlove
gavinklosefusioncomau
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