Transcript

4 - 1

Team Theory

Product Team Structure—a divisional structure in which specialists from the support functions are combined into product development teams.

Typically used by an organization whose products are very technologically complexor whose characteristics change rapidlyto suit customer needs.

4 - 2

Product Team Structure.

ProductDivision

Product Division

CEO

Functions

Product Development Teams

Product Division

Vice PresidentResearch and Development

Vice PresidentSales and Marketing

Vice President Manufacturing

Vice PresidentFinance

Functional specialist

Vice PresidentMaterials Management

PTMProduct Team Manager

PTM PTM PTM

4-29

4 - 3

Team Structures

•Reduces barriers among departments•Increases collaboration•Shorter response times and quicker decision making•Increases morale and motivation as employees are involved in the decision making•Conflict•Time consuming as lots of compromise neededAnd much time spent in meetings.

4 - 4

Matrix StructureCEO

Vice PresidentEngineering

Vice PresidentFinance

Vice PresidentPurchasing

Vice PresidentSales and Marketing

Vice President Research and Development

Product AManager

Product BManager

Product CManager

Product DManager

Product Team

Two-boss employee

Greater flexibility Interdepartment

co-operation Expertise is

available to all divisions

Improves information sharing

Frustration and confusion as employees have two bosses – dual chain of command

Time consumed in numerous meetings

Implementation is often slow

4 - 6

Network Structure

A network structure is a cluster of different organizations whose actions are coordinated by contracts and agreementsrather than through a formal hierarchy.

4 - 7

Organizational Theory

Network structures often result from outsourcing.

Outsourcing is the process of moving activities that were previously performed inside the organization to the outside (where they are done by other companies).

In this structure the firm is in the centre – a hub surrounded by a network of specialists

These specialists perform various services for the firm i.e. the firm outsources these services.

Services that are outsourced often include accounting, human resources and manufacturing.

Allows the firm to contract expertise anywhere that they may not have in-house

Reduced overhead costs for firm – less health care cost, utility cost, etc

Flexible and responsive

Lack of control as the firm cannot control the firms providing services

Co-ordination issues

Employee loyalty is weakened

top related