OCR Level 3 Cambridge Technicals in Business Unit 1: Business Environment.
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OCR Level 3Cambridge Technicals
in Business
Unit 1:Business Environment
Two very different Two very different businessesbusinesses
Oxfam continues to support relief for poverty via direct action projects all over the world, often in areas of severe deprivation.
In October 1942, following the setting up of a national Famine Relief Committee, the Oxford Committee for Famine Relief met for the first time and Oxfam was born.
In 1919, Jack Cohen started selling surplus groceries from a market stall in the East End of London.
In 1924 Jack sold his first own-brand product. This was tea from a firm of tea suppliers of whom T E Stockwell was a partner.
These initials, along with ‘Co’ from Cohen, gave Jack the idea for the name of his own label – TESCO.
Two very different Two very different businessesbusinesses
Oxfam uses a combination of rights-based sustainable development programs, public education, Fair Trade, campaigns, advocacy, and humanitarian assistance in disasters and conflicts.
The purpose of Oxfam is to help create lasting solutions to the injustice of poverty.
OxfamOxfam
a growth company
a modern and innovative company and winning locally, applying their skills
globallymost highly valued by the customers they serve, the communities in which they
operate, their loyal and committed staff and their
shareholders
Tesco’s vision is to be:
TESCOTESCO
A registered charityWorks primarily in the
retail sector
Performance is measured by profit and
revenue levels
A public limited company with clear aims to grow its position
in the market place
Oxfam International is a confederation of 15
organisations
Has no commercial or financial aims in its
vision statement
Oxfam and Tesco are both major businesses, but are very different.
Business EnvironmentBusiness Environment
CharityCharity
Retail Retail SectorSector
No No shareholdersshareholders
Respond to worldwide Respond to worldwide emergencies/disastersemergencies/disasters
No maximisation No maximisation of profitof profit
Relieve suffering Relieve suffering of those in needof those in need
Income from Income from donationsdonations
Business EnvironmentBusiness Environment
GrowthGrowth
Customer Customer satisfactionsatisfaction
Customer Customer loyaltyloyalty
Fierce Fierce competitioncompetition
Retail Retail SectorSector
Public Limited CompanyPublic Limited Company
ShareholdersShareholdersCustomer Customer
preferencespreferences
Value for Value for moneymoney
Brand Brand valuevalue
Maximise profitsMaximise profits
Business EnvironmentBusiness Environment
Are efficient and effective organisations that achieve
their very different purposes
Business EnvironmentBusiness EnvironmentOxfam and Tesco
represent very different organisations operating
in very different business environments.
However both:Have strong core values
and strategies which are
paramount to their success
Operate within a business
environment where global economic uncertainty can have a major
impact
What will you learn?What will you learn?After completing this unit you will:
Know the range of different
businesses and their ownership
Understand how businesses are
organised to achieve their purposes
Know the impact of the economic
environment on businesses
Know how political, legal
and social factors impact on
business
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