NACADA Executive Office Kansas State University 2323 Anderson Ave, Suite 225 Manhattan, KS 66502-2912 Phone: (785) 532-5717 Fax: (785) 532-7732 e-mail:
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NACADA Executive OfficeKansas State University
2323 Anderson Ave, Suite 225Manhattan, KS 66502-2912
Phone: (785) 532-5717 Fax: (785) 532-7732
e-mail: nacada@ksu.edu
© 2011 National Academic Advising Association
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NACADA Summer Institute 2011
Jo Anne HuberUniversity of Texas Austin
Terry MusserPenn State University
Your perspectives Overview of millennial students Characteristics of today’s parents College Parents of America Survey Rational for working with parents Parent Do’s and Do Not’s Resources for working with parents
“No escape from ‘helicopter parents.’” Albany Times Union
“Hovering parents need to step back at college time.” CNNhealth.com
“How to ground a helicopter parent.” Donna Krache, CNN
“Parents, quit the hovering.” Debra Bruno, USA Today
“Putting Parents in Their Place: Outside Class.” Valerie Strauss, WASHINGTON POST
“’Helicopter’ parents hover when kids job hunt.” Stephanie Armour, USA Today
“Back Off: Gen Y’s helicopter parents are a good thing” Rebecca Thorman (modite.com/blog)
“Do ‘Helicopter Moms’ do more harm than good?” ABC News
“Helicopter Parents Reconsidered” (CollegeBoard)
Special Technology saavy
Sheltered Multi-taskers
Confident Impatient
Team-oriented Skeptical
Conventional Blunt and expressive
Pressured Image driven
Achieving The “me” generation
Advice for Academic Advisors:
Know how to cut through red tape
Explain academic protocol (compare to health care)
Emphasize existing processes and appeals, especially for grade grievances
Advice for Academic Advisors:
Identify “hot button” issues
Colleges have considerable discretion concerning FERPA and how it is interpreted/applied
Give parents information on when to intervene:
Language is important: student vs. child; professor or faculty vs. teacher; college vs. school; young adult vs. kid
E-mail “bursts” before important deadlines, events
Focus intervention efforts on personal issues with students
Communicate with parents:
Newsletters
Blogs
Website ‘Strictly for Parents’
More communication is usually better
Manage situation:
Identify campus expert on parents Housing (RA’s)
May not be the Vice President for Students
Look for common problems
Review best practices/share across campus
Stop problems before they happen:
Letters/e-mails
Newsletters at least twice in academic year to parents/families
Identify problem processes, offices, staff
Continual training in dealing with parents
Solve policy and process issues that cause problems
Finances top the list of college parent worries
Publish accurate and complete financial information
Create parent information for financial aid offices
Source: College Parents of America (College Parent Experience survey)
Conversation 7.9% talk more than once a day 22.8% talk daily 41.8% talk two or three times per week 22.4% talk weekly Nearly all are cell phones or e-mails 8/10 parents initiate conversation 50% or
more of the time
College Parents of America -- 1,722 college parent responses
“Providing opportunities for parents to participate in the college experience can pay huge dividends in terms of increased student success, institutional financial support, and enhanced public relations.” (Keppler et al., 2005)
Consequences of not working with parents
Parent and family activities
Regular Communication
Provide current Information
Be responsive
Provide specifics at Parent Orientation
Do not dismiss them after they leave their students
Do not indicate you care the way that they care
Do not pretend you know their son/daughter better than they do
Try not to pass them off to another office
Never be flip or curt with them!
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