Mobile Technology and the Museum

Mobile  Technology    and  the  Museum  

Aleksandra  Janus  Dorota  Kawęcka  innemuzeum.pl  

consultants  

bloggers  

researchers  

galleries   libriaries  

archives   museums  

GLAM  

 it’s  all  about  experience…  

leisure    industry  

sales    marketing  

tourism   museums  

experience  

If   in   the   past   museums   were   object-­‐centred   and   the   collections   managed   by  curators   were   their   biggest   asset,  nowadays   museum   come   t o   b e  increasingly   defined   by   their   relationship  with   visitors  –   customers   expecting  good  quality  service.    

Barbara  Kirshenblatt-­‐Gimblett  (1998)  

B.  Kirshenblatt-­‐Gimblett,  1998,  Destination:  Culture.  Tourism,  Museums  and  heritage,  p.  138.  

Visits  to  museums  and  heritage  sites  have  in   recent   years   become   (not   least   in  promotional   rhetoric)   less   about   the  object   and  more   about   the  experience:  an  ‘encounter’  with  a  past  that  is  ‘brought  to   life’,   peppered   with   ‘events’   and  advertised  through  a  list  of  ‘What’s  On’.    

Anthony  Jackson,  Jenny  Kidd  (2011)    

A.  Jackson,  J.Kidd  ,  2011,  Performing  heritage:  Research,  practice  and  innovation  in  museum  theatre  and  live  interpretation,  p.  1.  

Experience   seems   to  be   the  word  of   the  day  in  today’s  heritage  industry.  

Mads  Daugbjerg  (2011)    

M.  Daugbjerg,  Playing  with  fire:  struggling  with  ‘experience’  and  ‘play’  in  war  tourism,  “Museum  and  Society”,  2011,  nr  9  (1).  p.  17.  

Joseph  Pine,  James  Gilmore  (1999)  experience  model  

•  immersion  

•  passive  participation   •  active  participation  

•  absorption  

Entertainment   Educa-on  

Escapist  Esthe-c  

J.  Pine,  J.  Gilmore,  1999,  Experience  economy.  Work  is  Theatre  &  Every  Business  a  Stage,  p.    

Why  mobile  technologies?  

familiar  technology    

personal  device  

rescue  in  small  space  

post  visit  

wayfinding   extra    resources  

external    use   equivalent  

function  

Explorer  -­‐  American  Museum  of  Natural  History  

Explorer  -­‐  American  Museum  of  Natural  History  

Muzeum  Dźwięków  –  National  Museum  in  Krakow    

Muzeum  Dźwięków  –  National  Museum  in  Krakow    

Muzeum  Dźwięków  –  National  Museum  in  Krakow    

extending    the  experience    

discovering    the  city    

mapping    the  non-­‐existent    

difficult    heritage  

urban  memory  

Lublin  2.0  (Layar)  –  Grodzka  Gate  

Warsaw  ’44  (Layar)  –  Warsaw  Uprising  Museum  

Warsaw  ’44  (Layar)  –  Warsaw  Uprising  Museum  

Oszpicin  –  Jewish  Center  in  Oświęcim  (Auschwitz)  

Oszpicin  –  Jewish  Center  in  Oświęcim  (Auschwitz)  

MyWarsaw  –  Museum  of  the  History  of  Polish  Jews  

Witold  Lutosławski  Guide  to  Warsaw    –  Fryderyk  Chopin  Institute  

Witold  Lutosławski  Guide  to  Warsaw    –  Fryderyk  Chopin  Institute  

Malopolska’s  Virtual  Museums  

Malopolska’s  Virtual  Museums  

Malopolska’s  Virtual  Museums  

Nina  Simon    “The  Participatory  

Museum”    

museum  2.0  

I   define   a   participatory   cultural  institution   as   a   place   where   visitors   can  create,   share,   and   connect   with   each  other  around  content.    

Nina  Simon  (2010)    

N.  Simon,  2010,  The  Participatory  Museum,  p.  ii..  Available  at:  http://museumtwo.blogspot.com/  

Create      means  that  visitors  contribute  their  own  ideas,  objects,   and   creative   expression   to   the  institution  and  to  each  other.      

Share      means  that  people  discuss,   take  home,  remix,  and  redistribute  both  what  they  see  and  what  they  make  during  their  visit.      

Connect   means   that   visitors   socialize   with   other  people—staff   and   visitors—who   share   their  particular  interests.      

Around   content   means   that   visitors’   conversations  and  creations  focus  on  the  evidence,  objects,  and   ideas  most   important   to   the   institution  in  question.  

Nina  Simon  (2010)    

N.  Simon,  2010,  The  Participatory  Museum,  p.  ii-­‐iii..  Available  at:  http://museumtwo.blogspot.com/  

trusting    visitors  

building    community  

sharing    authority  

giving  up    control  

participatory  

Old  Weather  –  The  Citizen  Science  Alliance  

See:  https://speakerdeck.com/tokumine/from-­‐visitors-­‐to-­‐science  and  https://vimeo.com/49844515  

Supertagger  -­‐  Huis  van  Alijn  (Ghent)  

Europeana  

Europeana  1989  

Europeana  1989  

Open  Definition  

A   piece   of   data   or   content   is   open   if  anyone   is   free   to   use,   reuse,   and  redistribute   it  —   subject   only,   at   most,  to   the   requirement   to  give   credit   to   the  author   and/or   making   any   resulting  work  available  under   the   same   terms  as  the  original  work  

Source:  http://opendefinition.org/  

An  OpenGLAM  institution    champions  these  principles:  

1.  Release  digital  information  about  the  artefacts  (metadata)  into  the  public  domain  using  an  appropriate  legal  tool  such  as  the  Creative  Commons  Zero  Waiver  

2.  Keep  digital  representations  of  works  for  which  copyright  has  expired  (public  domain)  in  the  public  domain  by  not  adding  new  rights  to  them.  

3.  When  publishing  data  make  an  explicit  and  robust  statement  of  your  wishes  and  expectations  with  respect  to  reuse  and  repurposing  of  the  descriptions,  the  whole  data  collection,  and  subsets  of  the  collection.    

4.  When  publishing  data  use  open  file  formats  which  are  machine-­‐readable  

5.  Opportunities  to  engage  audiences  in  novel  ways  on  the  web  should  be  pursued.  

Source:  http://openglam.org/principles/  

Source:  Rui  Guerra,  https://twitter.com/ruibeep/status/388016195535790080/photo/1    

Yes,  you  can  harvest  it  with  their    API  !  

Did  you  know  the  Rijksmuseum  opened  their    

data  ?  

Source:  http://www.slideshare.net/CollectieInformatie/presentation-­‐museumnext  

Open  Cultuur  Data  &  Hack  de  Overheid  

Faces  of  the  Rijksmuseum  

Dook  voor  in  je  hook  

Source:  http://www.makelifeeasier.pl/img/image/IMG_3276.jpg  

Dook  voor  in  je  hook  

Open  Monuments  –  Centrum  Cyfrowe  

What’s  the  potential    of  mobile  technologies    in  the  context  of  OpenGLAM?  

@DorotaKawecka  @AleksandraJanus  innemuzeum.pl  

Thank  you!