Mobile Monday Düsseldorf 09 - Nimbuzz Overview
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Mobile MondayDüsseldorfJanuary ‘08
by Tobias Kemper
All-In-One: calls, chats, messaging and more!
for everyone
Mass –market lifestyle product with “always-on” appeal.
Smart money investors: Mangrove (Skype), Naspers/MIH (QQ), Holtzbrinck Ventures (Kyte TV)
- $10 million, 2007 , $15 million, 2008
3
Facts and Figures 20K new registrations/day
1 new user every 4 seconds
95% of top 20 handsets supportedin every country
98% recommend to friend (Oct. 08 survey)Millions of users; in every country
Revenue-sharing partnerships:StudiVZ (social network)
Spice Mobiles (manufacturer)
MWeb (ISP)
Winner: Best Start-Up
Userbase
Instant Messaging
One contact list :
• Phonebook (backup)• Social and IM networks
• Emoticons• File sharing• Offline/text messaging• Personal Message• Chat Rooms• Group Chat• Conference Call
One-click access :
• Call• Chat• Messaging and more
Buzz: Alert that
automatically launches Nimbuzz
Mobile if friend wants to get in
contact.
(geo) PresenceGeo-Location
Share your location and retrieve the
location of your buddies on a
map.
Access Point & Status
VOIP
SIP calling cheap (international) mobile and landline
calls
Dial-Up VoIP
Local Dial-In provides VoIP on
2G networks.
Available in 50+ countries.
Internet/VoIP
2.5G, 3G, WIFI.
From Widget, PC, Mobile.
Movie
MNOMNO
WiFi / VoIP
Operator
WiFi / VoIP
Operator
Problem: Islands
Consumer: Too many applications for essentially the same purpose.Industry: Players have their unique features but are disconnected.
IMNetworks
IMNetworks
OperatorsOperators
MNOMNO
WiFi / VoIP
Operator
WiFi / VoIP
Operator
Social Networks
Social Networks
Solution: Interoperability
Consumer: One access point for everything; no learning curve.Industry: Interoperability, community, customer ownership, increased engagement, value add
• Windows• Mac (2009)
Full service on every platform
• Java• Symbian• Windows Mobile• iPhone/iPod Touch• Android/Blackberry in ’09EDGE – GPRS – 3G – Wifi
• Web IE, Firefox, Safari, Opera
• WAP
• Widget Blog, Website, Social Network (Facebook, MySpace ... and more)
Affiliate Program
Operators & Manufacturers
Benefits:
•Differentiator
•Social Phonebook:communityinstant messaging(geo) presence
•Monetize via “always-on” nature
•customer ownership
Manufacturer Partners:
• RIM BlackBerry - EMEA Alliance• Spice Mobiles
… and more to come
Operator Partners:
Affiliate Program
Online Communities
Social Networks
•Real-time communication through voice and chat
•Inter-community communication (global)
•Advertising revenue – more time spent on the site
•Mobile Experience - continued usage via “always-on” opportunity
Monetization
Partners:
Distribution and revenue sharing partnerships -social networks, operators
and manufacturers.
Local and global .
Advertising :
Brand engagement with highly engaged user base mobile, web, PC
behavior – interest – location - demographics
Call Out:
Call termination fees.
is• All-In-One Communication call, chat, text/file sharing, location retrieval, voice messaging …
• From Any Device mobile, PC, web, widget
• To Anyone Skype, MSN, Yahoo, ICQ, GTalk, AIM, StudiVZ, Facebook, MySpace …
• from anywhere any country, any network, 11 languages
• for free
Winner: Best Start-Up
Press
Techcrunch : Nimbuzz Strikes Major Distribution Deal With StudiVZ, Germany’s Largest Social Network
FierceVOIP : Nimbuzz, mig33 work to differentiate out of mobile VoIP pack
Laptop Magazine
…This hassle-free mobile application turns your cell into a VoIP phone and instant messaging portal - a stand-out mobile app…
MobHappy“A VoIP and Chat Aggregator That Doesn’t Suck. “
… It does this stuff better than native apps in many cases — for instance, I
think it does Skype better than the official Skype mobile app (voice quality of a chat from a Skype user on PC to my mobile was perfect)….
Symbian Guru:… The native S60 client completely
rocks, first of all. It’s really easy to use and supports all the major IM protocols in a nice interface…
New York Times:Nimbuzz IM for the iPhone - Friendly for Fat Fingers
The Nimbuzz raises $15 million for their accessibility mission
AppleBlog
… Nimbuzz! is a great choice. Overall, the
interfaces are clean, responsive, and well-designed and the app in general has a
slick, professional feel. Kudos to Nimbuzz! for … IM client for the iPhone…
Contact
Tobias KemperHead of Communications & Social MediaMobile: +31 (0) 64 664 5659tobias@nimbuzz.com
Social Media Touch Points: Blog: http://blog.nimbuzz.com Twitter: http://twitter.com/nimbuzz Flickr: http://flickr.com/photos/nimbuzz Youtube: http://www.youtube.com/nimbuzzbv Vator.Tv: http://www.vator.tv/pitch/show/Nimbuzz-NimbuzzSlideShare: http://www.slideshare.net/somatek
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