Mobile Enabled Features

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This talk covers popular mobile enabled features including, accelerometer, multitouch, gps, QR codes and location based services. It also covers the benefits for the businesses who decide to embrace these intelligent features to promote or sell their products.

Transcript

MOBILE ENABLED FEATURESHajrë Hyseni

University of Hertfordshire

Feb 20121

Thursday, 23 February 12

ACCELEROMETER

MULTITOUCH

LOCATION/GPS

VOICE RECOGNITION

QR. CODES/GOGGLES MVS

ACTIVITY 4

Today

2

Thursday, 23 February 12

HubPages (2012)

Accelerometers are motion sensors in the phone that determine the orientation of the phone and how quickly it is moving (Krum, 2010)

GamesOrientation

UsabilityEntertainment

Marketing

3

Thursday, 23 February 12

MIT and Georgia Tech researchers were able to use an iPhone as a keylogger to spy on

someone using a regular computer keyboard nearby. But researchers concede that the

likelihood such an attack would succeed with today’s technology is low.

eWeek (2011)4

Thursday, 23 February 12

Brand Promotion

5

Thursday, 23 February 12

Entertainment

6

Thursday, 23 February 12

Lifestyle

7

Thursday, 23 February 12

method of input on a touchscreen that allows two or more fingers to be used on the

screen at one time

intuitive

interactive

easy of use

responsive

intelligent

no limitationskeyboardmouse

Multitouch

8

Thursday, 23 February 12

9

Thursday, 23 February 12

SocialWayn.com & TheLBMA.com10

Thursday, 23 February 12

SocialWayn.com & TheLBMA.com11

Thursday, 23 February 12

SocialWayn.com & TheLBMA.com12

Thursday, 23 February 12

SocialWayn.com & TheLBMA.com13

Thursday, 23 February 12

SocialWayn.com & TheLBMA.com14

Thursday, 23 February 12

SocialWayn.com & TheLBMA.com15

Thursday, 23 February 12

Voice Recognition - Siri (Personal Assistant)

16

Thursday, 23 February 12

encoding information in two-dimensional space mobile visual search

17

Thursday, 23 February 12

1. Describe the benefits of today’s mobile features for your chosen

company

2. Add your results into your individual report

Activity 4

18

Thursday, 23 February 12

ACCELEROMETER

MULTITOUCH

LOCATION/GPS

VOICE RECOGNITION

QR. CODES/GOGGLES MVS

ACTIVITY 4

Today

19

Thursday, 23 February 12

Thanks!

#MobBizUH

20

Thursday, 23 February 12

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