Local sponsorship opportunities 2010 final

National Hemophilia Foundation

Hemophilia Walk ProgramLOCAL SPONSORSHIP

ESSENTIALS

HEMOPHILIA WALK STATISTICS

TOTALS… 2008 2009Number of Chapters: 5 10

Amount Fundraised: $1,037,000 $1,235,000*

Number of Participants: 2,700 6,000

Number of Teams: 150 400

*Figure as of 12/09

2010 HEMOPHILIA WALK

Adding 4 new sites to the program (14 Walk

sites total):• Great Lakes Hemophilia Foundation• Hemophilia Foundation of Illinois• Hemophilia Foundation of Northern California• New England Hemophilia Association

2010 WALK MAP

Walk Site

2010 HEMOPHILIA WALK STATISTICS

National Sponsorship (raised to date)

Baxter: $300,000 (National Presenting Sponsor)

Bayer: $100,000 (National Milestone Sponsor)

Pfizer: $50,000 (National Supporting Sponsor)

Talecris: $25,000 (National Event Sponsor)_____________________________________________________________________________________

Total: $470,000 (cash sponsorship only)

$5,000 (in-kind donation)*As of 4/10

2010 HEMOPHILIA WALK STATISTICS

National Sponsorship

NHF has solicited 50 online and letters of

inquiry to prospected companies.

LOCAL SPONSORSHIPS:WHAT & WHY

WHAT:

Securing local

Sponsorships

WHY ITS IMPORTANT:

1) Underwrites walk expenses

2) Builds awareness

3) Forms teams

LOCAL SPONSORSHIPS:BEST SPONSOR PROSPECTS

1) Recruit sponsorship committee

2) Create wish list

3) Committee write to personal contacts

LOCAL SPONSORSHIPS:WHEN & WHY

WHEN & WHY SPONSORS ARE RECRUITED:

1) ASAP - Initially 7 months prior to the Walk date

2) Then, after the brochure and poster are printed (after the Kickoff Event) to be placed on Walk T-shirts & Website

LOCAL SPONSORSHIPS:WHO

WHO’S RECRUITING?

• YOU!!!

• All Walkers, Team Captains, Board Members, Chapter Staff, Corporate Committee, other committed Volunteers

LOCAL SPONSORSHIPSHOW

THE AVAILABLE RESOURCES TO RECRUIT SPONSORS

• Sponsorship “Ask” Letter• Local Sponsorship Information Folder• Local Chapter Staff Assistance

LOCAL SPONSORSHIPSHOW YOU DO IT

HOW YOU RECRUIT SPONSORS:• Face-To-Face: Set-up an in-person

meeting• Phone: Call the person/company directly• Email: Send appropriate information

about the Walk and the chapter • Snail Mail: Write and mail a sponsorship

“Ask” letter to prospect

LOCAL SPONSORSHIPS:A SUCCESSFUL SPONSORSHIP ASK

• People Give To People – especially people they know and care about

• Using the Local Sponsorship Folder• Follow-Up, Follow-Up, Follow-Up• Thanking the prospect

GOALS OF THE HEMOPHILIA WALK

• Fund research

• Provide education

• Support advocacy initiatives

• Build awareness