Keynote: Building a National Solar Market. Building a National Solar Market Tom Tansy Chairman of SunSpec Alliance and Program Manager of Solar 3.0.

Keynote: Building a National Solar

Market

Building a National Solar Market

Tom TansyChairman of SunSpec Alliance and Program

Manager of Solar 3.0

Reducing U.S. Solar PV Soft Costs

By 50% By 2014

Solar 3.0Solar 3.0

A Matter Of National Competitiveness

Source: Tracking the Sun, Lawrence Berkeley National Labs, November 2012

High U.S. Soft Costs Are A Challenge

$1.52

$0.80

InstallationLabor

CustomerAcquisition

System Design

Source: Ardani et al. Quantifying Non-hardware Balance of System Costs for Photovoltaic Installations in the United states Using a Combined Annual Expenditure-Labor Hour productivity Approach. National Renewable Energy Laboratory. 2012.

2011 2014

Other

PermittingInspectionOther LaborInterconnection

Other

Solar 1.0Policy

Innovation

A U.S. Solar Industry Roadmap

(Scale Markets)

(Capture Markets)

Solar 2.0Technical

Innovation

Solar 3.0Business

Innovation

ProcessesProductivityEfficiency

Total System Cost

LegislationRenewable Portfolio Standards

Renewable Energy CreditsNet Metering

ProductsTechnology

Commercialization

Phase 1Needs Analysis

Phase 1Needs Analysis

Phase 2Development

Phase 2Development

Phase 3Implementation

Phase 3Implementation

Phase 4Market Impact

Phase 4Market Impact

Who•Cities•Utilities•PV developers•Manufacturers•Stakeholders

What:•Soft cost best practices clearinghouse & case studies•Stakeholder education•National outreach

When:•2012: 100 initial cities•2013: 500 cities•2014: 1,000 cities

How:•In-class & online training•Direct consultation•Measurement & iteration

$2.5M Funding to Reduce Non-Hardware BOS Soft Costs

by 50% by end of 2014

Solar 3.0 Program

Building Solar Industry in U.S. Cities

City Managers Inspectors Fire MarshalsPV Industry Utilities

SolarTech Copyright 2012 - All rights reserved

Solar InstructorTraining Network

Solar 3.0 Team

SolarTech Copyright 2012 - All rights reserved

Cost Stack Must Be Shrunk

$1.52

$0.80

Inter-Connection

Baseline Permitting InspectionOtherLabor

Initial Solar 3.0

Goal

InstallLabor

CustomerAcquisition

SystemDesign

Solar 3.0 Overall

Goal

$1.43

50% Reduction in all “PII” Costs

50% Reduction in all other costs

2012 2013-2014

Solar 3.0 Program Services

Introduced in 2012• Solar30.org clearing house

– Best practices & case studies– Deep coverage for permitting,

inspection & interconnection• Accredited installation/inspection

training– In person workshop– PV Online training

• Industry outreach– Eight Solar 3.0 events & workshops

• Research & outreach– Soft cost analysis– U.S. survey of installation practices– State permit guidebook contributions

New for 2013• Customer acquisition/finance cost reduction

pilot projects• U.S. vs. the World system cost analysis• In-Factory & In-Field Labor Cost Initiative

– Workshops, Whitepapers & How To Guides• Project Permit

– 50 state scorecard of permitting practices• Freeing the Grid

– U.S. utility scorecard of interconnection practices• Expanded outreach schedule

– 12 installation/inspection workshops– 10 industry events featuring Solar 3.0 content– Comprehensive webinar schedule

• Solar 3.0 LinkedIn Group & Newsletter• Model legislation for community solar• Case studies of selected cities• Custom “concierge” services for cities

Soft Cost Reduction Resources

www.solar30.org

Soft Cost Reduction Resources

Solar 3.0 Methodology: Time & Motion Breakdown

About 100 labor hours are required per residential installation in the U.S. 25% of these costs are attributable to permitting, inspection, interconnection, and

other labor (not including customer acquisition, system design, or marketing).

Source: Ardani et al. Quantifying Non-hardware Balance of System Costs for Photovoltaic Installations in the United states Using a Combined Annual Expenditure-Labor Hour productivity Approach. National Renewable Energy Laboratory. 2012.

https://www.nterlearning.org/web/guest/course-details?cid=402Includes 0.4 CEU’s

Solar 3.0 Tour Schedule

What Can You Do?

• Bookmark www.solar30.org– Set up appointment for your community– Explore the Toolbox of national best practices– Get your community or company involved

• Join Solar 3.0 on LinkedIn• See how Solar 3.0 can benefit your organization

Thank You

Tom Tansyttansy@solartech.org

831-227-1073

SolarTech Copyright 2012 - All rights reserved