JUMPSTART 2017 - 4 Steps - Analyze Your Business

About Cathy Thomas27 years of sales, systems, marketing, and advanced technology. Sharing Sales and Marketing strategies that WORK. Top Producer, Presidents Club, 1 Million to 5 Million in company revenues annually. I know what works and what doesn’t work. So I’m helping sales professionals and business owners get, grow, and maintain a clients so they can maintain a healthy business. I help business owners and sales professionals THRIVE not just survive.

OVERLOAD, NO ENERGY, AND OVERWHELMED – STAYING ENERGIZED

MANAGING CASH FLOW FINDING PROFIT

FINDING PROFITABLE CUSTOMERS – GROWING REVENUEMAKING CONNECTIONS

KEEPING CUSTOMERS – GROWING REVENUESMAKING CONNECTIONS

TIME – PRODUCTIVITY - PROCESSES

TOP BUSINESS PROBLEMS of 2016

COURSE BREAKDOWN

MARKETING

FINDING THE RIGHT STAFF/EMPLOYEES

Analyze current year and year over year – Concepts to use this information to GROW your businessAvoiding Overload & Overwhelm – 90-Day Success Action Plan breakdown to help you manage projects, get things, done and have a life!

Having Purpose creates a Better Plan – Focus on the WHY - Success Action Steps to help you cap on the WHY and what sells in your business

CASH FLOW, How Do I get More of it? Overhead, Capital and growing revenues

FINDING CUSTOMERS, Prospecting, Marketing, Advertising Ideas that WORK!

TOP BUSINESS BOOTCAMP FOCUS

COURSE BREAKDOWN

RETAIN CUSTOMERS how to keep, leverage and grow within your current customers.

4 STEPSANALYZE YOUR BUSINESS OPPORTUNITIES

01

02

03 IDEAL CUSTOMER

TERRITORYPLANNING

MARKETING

04

Analyze DiagramSTART ANALYZING TODAY

PLANNINGSTEP 1

Planning: Getting StartedMARKET & SALES PLANNING

SALESREPORTS

TARGETCUSTOMERS

MARKET OPPORUTNITY

DATAMAPS, GRAPHS,

STATISTICS

Analysis of YOUR clientsSTART PLANNING

Gathering DATA-Total SALES-Monthly SALES-IDENTIFY TOP PRODUCTS/SERVICE-IDENTIFY TERRITORY-IDENTIFIY TOP PRICE POINTS-IDENTIFY TOP CUSTOMERS-80/20 PRINCIPLE – Who are the 20% of customers who drive your business

It’s Report Time!

Analytics Five Facts

YTD SALES

MONTHLYSALES

TOP 5 PRODUCTS/SERVICES

WHERE ARE THEY LOCATED

TOP 20 CUSTOMERS

2015 TOTAL MONTHS BEST SELLER City, zip TOP 5

2016 BEST MONTHS

2ND BEST SELLER City, zip TOP 10

PROJECTED 2017

WORST MONTHS

3RD BEST SELLER City, zip TOP 20

AVERAGE MONTHS

4TH BEST SELLER City, zip Who is Left?

$Total $Monthly Totals

$BEST SELLERS

WHERE IS THE $

$HOW MUCH DO

THEY BRING IN

TERRITORYSTEP 2

ANALYZE Three FactorsKNOW YOUR TERRITORY

Factor Number OnePOPULATION

Factor Number TwoHOUSEHOLD INCOME

Factor Number ThreeMARKET SHARE

TERRITORY Map

STATE

CITY

ZIP CODE

POPULATION

IDEAL CUSTOMERSTEP 3

IDENTIFY Who is Buying?YOUR PRODUCTS/SERVICES?

Men/Women

Age Group

Location

Interests

Average Income or Occupation

Married/Single/In a Relationship

MARKETINGSTEP 4

MARKETING FOCUS

WHAT TO ADVERTISE

WHO TO ADVERTISE TO

WHERE TO INCREASE

PROMOTIONS

LOCATIONS TO SPONSOR

EVENTS & AWARENESS

CONCLUSION

PLANNING

TERRITORY

IDEAL CUSTOMER

Start TODAY

RUN REPORTS

ANALYZE REPORTS

IDENTIFY TERRITORY

MARKET

IDENTIFY

JUMPSTART 2017 STARTS NEXT WEEK – SEATING IS LIMITED SO RESERVE YOUR SEAT SOON!

RECAP - TO DOSTART TODAY

MARKETING

ONLINE 24/7 TRAINING

7DigitSalesTraining.com

This isn’t a get-rick-quick type of thing. You have to be real as it takes effort , planning , failures, and time to achieve results. We do not believe in “get rich schemes”, but we do believe in sharing what works. We do not make any guarantees about your income level or sales growth – We leave that part up to you based on your personal efforts, your resources, experience, and determination. We are here to help you achieve and focus on the success action steps that will work for you long-term based on your efforts. To YOUR SUCCESS! - Cathy