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Cox Enterprises
Cable TV
6M+ total customers of video, voice & data, Travel Channel
Radio
80 stations in 18 markets reaching 11.8M adults each week, online brand distribution with 33M monthly page views
Newspaper
17 daily papers reach 3.7M adults weekdays, 4.5M adults Sunday, and 2.7M online weekly; Valpak reaches 44M+ HH
Broadcast TV
15 stations reaching 30M viewers, and 8.1M unique visitors online monthly
Auto Trader
Reaching 12M+ visitors online and 9M+ readers via print monthly
Auto Auctions
Auto remarketing with 10M cars registered and 5M cars sold in 2006
A 108-year-old company with more than A 108-year-old company with more than 80,00080,000 employees, employees,
working for over working for over 300300 businesses in businesses in 66 major business divisions, major business divisions,
with the potential to reachwith the potential to reach 1 in 2 1 in 2 Americans every day. Americans every day.
Echo Boomers
ANTHROPOLOGICALBirth rates and major historical and cultural incidents – children of the baby boomers
'bümto develop rapidlyin population & importance
BOOMECHO
'e-(")kOa repetition or imitation of another
Echo BoomerBaby BoomerWW II Swing Generation X Later Generation(s)
25M
49M
77M 77M
14M
66M
27M
78M
49M
18M
76M
53M
9M
22M
50M
74M
78M
89M
Total population
20
40
60
80
100
(millions)
2007: 301M 2010: 309M 2015: 322M
2007: 301M 2010: 309M 2015: 322M
Share of adult population
8%
12%
34%
22%
24%
6%
11%
33%
21%
29%
20%
4%
9%
30%
32%
5%
Echo BoomerBaby BoomerWW II Swing Generation X Later Generation(s)
20
40
60
80
100
(millions)
• Raised on technology
• Use social networking sites
• Multi-tasking is a way of life
• Accustomed to immediate feedback and validation
Technology Shift
Generational influences
Generational influences
Echo Boomer(1977–1994)
LaterGeneration(s)(After 1994)
Generation X(1965–1976)
BabyBoomer(1946–1964)
Swing(1933–1945)
WW II(<1933)
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visual com m unications profe s s ional …
e xpe rie nce …
graph ic d e s ign
prod uction art
& illustration
m y skills are …
skills :
G raph ic D e s ign
Logo
Marke ting C ollate ral
Magazine Layout
AD
Large Form at
skills:
Pre flight
C olor
C orre ction
Im age
R e touch ing
D ie C ut
skills :
H TML E d iting
Pre se ntation D e s ign
C MS We b Mainte nance
Visual C onte nt
e Ne wsle tte rs
Flash Banne rs
Light Vid e o E d iting
skills :
Inform ation graph ics
Maps
Photo Montage
Ve ctor
Te chnical
S cre e n Print
s chooled he reat the S an Francis co Campus
Graphic Design 1992
I go both ways
in the se
and
the se we ll
G raphic/Production ArtistFoot S olutions , Inc. Marietta, G a 09.2009 – 06.201 1
G raphic Artist‘Wilflex’ by Polyone (Contract) Kennesaw, G a 03.2008 – 1 1 .2008
G raphic Artist S elf (Freelance/Contractor) Woodstock, G A 08.2006 – 09.2009
Marketing Communication S pecialistNexidia, Inc. Atlanta, CA 1 0.2004 – 06.2006
G raphic D esigner/PR S pecialistMatson Navigation Co., Inc. O akland, CA 04.1 999 – 04.2004
S enior G raphic Artist Bechtel Group, Inc. San Francisco, CA 07.1 995 – 02.1 999
whe re I’ve
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G raphic D esignerTropical S moothie Café, Inc. Sandy S prings, G a 1 1 .201 1 – pre s e nt
Catering MenuInD esign, Illustrator and PhotoShopC re ative Marke ting G roup
for “G re at Wraps”
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Marketing S licksInD esign, Illustrator and PhotoShopBe llish C re ative
for “April G re gory C onsulting”
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‘How To’ PDF booklet for s creen printingInD esign, Illustrator and PhotoShopWilfle x
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Logo Des ign and IdentityIllustrator and InD esignC re ative Marke ting G roup
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Manila Water LogoIllustrator Be chte l and Ayala C orp . C onsortium
www.m anilawate r.com
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Info graphics & mapsIllustrator and PhotoShopMatson navigation
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Info graphics & mapsIllustrator and PhotoShopBe chte l Click to proceed
Info graphics & mapsIllustrator and PhotoShopBe chte l
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Info graphics & mapsIllustrator and PhotoShopBe chte l
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Large Format POP S ignageIllustrator and PhotoShopC re ative Marke ting G roup
for “G re at Wraps”
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Large Format POP S ignageIllustrator and PhotoShopC re ative Marke ting G roup
for “G re at Wraps”
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Limited time offer pos ters 18” x24”Illustrator and PhotoShop
C re ative Marke ting G roup
for “G re at Wraps”
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Menu boards on display in Great Wraps Cafe
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POP/LTO Pos ters
Illustrator and PhotoShopTrop ical S m ooth ie C af , Inc.é
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POP/LTO Pos ters
Illustrator and PhotoShopTrop ical S m ooth ie C af , Inc.é
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Trade show large panel graphicsBryce and PhotoShopBe chte l Pe trole um
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Cover and layout for employee handbookPhotoShop, B ryce , Painter, Wacomb tablet, InD esign for Matson
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