Jack London Sailing School & Club presentation
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Jack London Sailing Club &
Sailing Schoolwith
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To partner withOakland Parks andRecreation to createa not for profit sailing
center in Oakland forthe benefit of bayarea residents whocould not otherwiseafford to partake inthe sport of sailing.
Project Goal
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ObjectivesBring new people into the sportDevelop a sense of communityCreate awareness of Oaklandsmaritime rootsCreate opportunity to developseamanship skills
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In ScopeDevelop project plan: Charter, Stake Holder analysis, Communication plan,Responsibility Matrix, Risk Register, Cost AnalysisSet up non profit corporation:
Charter,Bank account,Board of directors,Web presence
Develop acquisition strategy:Boats, marina venue, headquarters, instructors.
Develop funding plan:
Developing financial planMembership dues, Volunteering, School groupsTraining staffLicensing & Permits InsuranceBuild awareness
SCOPE
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Out of Scope Developing sail training manual (use ASA manuals)Construction of dock or marina facilitiesOther water based activities, e.g. kayaking
Limited to one location (building)Buying the boats (charitable donations)
Out of Scope
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Cant raise enough funds from: Private and public DonationsCity grantsClub dues/members fees
Delay in getting permits from or for:City waterfront commissionParks dept., building permits
Cant get Staffing Volunteers
Background checksFind ASA certified instructor, US coast guard captains
Safety of Students and staffDrowning, accidents, weather related
Risks & Challenges
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Securing locale long termBoat house, Marina slips,Rental agreement
Getting approval to create 503 (c)Attorneys
Insurance requirementPersonnelBoats
Risk & Challenges
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Risk Register# Risk Identified Probability Impact Total Risk Risk Response
1 Cant get Private and public Donations 2 3 6 Mitigate: more fundraising activities
2 Can't get city grants 1 3 3 Mitigate: more fundraising activities
3 Can't get enough funds from club dues/membersfees 2 3 6 Mitigate: more fundraising activities
4 Cant get Volunteer Staffing 2 2 4 Avoid: promotions and offer benefits
5 Cant find sailing instructor, US coast guardcaptains 1 3 3 Avoid: look for one well in advance
6 Cant secure location long term 2 3 6 Avoid: have more options
7 Cant get boat donated 2 2 4 Mitigate: more fundraising activities
8 Delay in getting permits from city waterfrontcommission 2 2 4 Accept
9 Delay in parks dept., building permits 1 3 3 Accept10 delay in rental agreement 1 3 3 Accept
11 delay in getting approval to create 503 (c) 1 2 2 Accept
12 meeting Insurance requirement 1 2 2 Avoid: make sure we meet insurancerequirement
13 Safety of Students and staff 2 3 6 Mitigate: safety measures
14 Drowning, accidents, weather related 1 3 3 Mitigate: safety measures and instructions
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Probability Rating 1 = Low risk or less than 25% 2 = Medium risk or between 26 & 74% 3= High risk or > 75%
Impact Rating 1 = Low impact or less than 25% cost or schedule risk 2 = Medium Impact or between 26 & 49% cost or schedule
risk
3= High risk or > 50% cost or scheduleFormula: Total Risk = (PR) x (IR)
Range: 1 thru 98 and 9 unacceptable high risk
Risk Register
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NovemberBuild awarenessDevelop funding strategyReview locale optionsStart permitting process
DecemberRecruit volunteers
Create Board of directorsWhere to find volunteers?
Colleges, high schools, yacht clubsCreate 503 c
Retain attorneySet up bank account
Schedule
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JanuaryReview boat donationsSecure locationStatus update on permits, insurance 503 c
February
Furnish HQBring boats to marina an refurbish themTrain sailing staffGet affiliation with ASA or US Sailing
Schedule
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MarchBuild web siteMake sure all legal requirements in place
Permits, insurance
AprilMove into HQPrepare for launchLaunch party
Schedule
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Work Packages and Activities
BuildAwareness
Print Flyers
Social MediaMarketing
Local Printads
Present atlocal social
clubs
BuildWebsite
Fund Raising
CreateFunding Plan
Meet withDonors
Meet withCity
PlanFundraising
event
rent venues
Have the
event
EstablishLocation
ReviewLocaleoptions
securelocation
Sign rentalagreements
move intoHQ
Legal
Create 503cCorporation
Register Notfor Profit Co.
Get Permits
Create BOD
GetInsurance
Staffing
Hire Staff
RecruitVolunteers
Train Staff
Get the BoatDonated
Meet withDonors
Procure Boat
Launch Schooland Club
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Schedule Time Line
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Critical Path
Start Tue 12-Nov-13
Finish Mon 07-Apr-14
December2013
January February March April
Total Duration: 21 Weeks
(147 Days)
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Thank You
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