Introduction and Meaning of Communication

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Introduction of communication The word communication has been derived from the Latin word “ communis ” means to share.

It is also the source of the English word “common” which means that whatever is common is shared by all.

Communication may be defined as sharing information and ideas so as to create mutual understanding between people.

According to Newman and Summers, “Communication is an exchange of

facts, ideas, opinions, or emotions by two or more persons”

According to Peter Little, “ communication is the process by

which information is transmitted between

individuals and organization so that an understanding response results”

Introduction of communication

Introduction of communication According to Allen, “ communication is the sum total of all the

things one person does when he wants to create understanding in the mind of another . It is a bridge of meaning”

According to William Scott, “administrative communication is a process which involves the transmission and accurate replication of ideas ensured by feedback for the purpose of eliciting actions which will accomplish organizational goals”

Communication is…..

Body language

55%

words7%

style38%

Most Common Ways To Communicate

Speaking Vis. Images

Writi

ngBody Language

Art of getting your message across effectively through:

•Visuals – leaves greatest impact

•Body Language – can make or mar

•Spoken words – first & simplest way

•Written words – reflects importance

To express our emotionsAchieve joint understandingTo get things donePass on and obtain informationReach decisionsDevelop relationships

Good Communication can’t exist without honest listening We do not try HARD to get our message across We do not take advantage of various media available to us We all could improve our communication skills It can not be perfected

Television, Newspaper, Magazines, Internet…

Multimedia

Photographs, Paintings, Videos, Film…

Visuals

Facial expressions, Actions, Voice Tone, Silence, Stance…

Gestures

Conversations, Interviews, Phone Calls, Speeches…

Oral

Letters, Memos, Circulars Reports…

Written

Communication Skills Overview

Effective communication skills are a critical element in your career and personal lives.

We all must use a variety of Communicationtechnique to understand and to be understood.

Communication in Business Communication gives substance to

Organization’s existence. It improves the employee’s

motivation to work. Facilitates leadership. Helps public relations. Increases job satisfaction. Helps managers in performing their

roles. Reduces time and efforts.

Communication in Business Efficient planning.

Co-ordination. Effective control. Sound industrial relation. Training and development.

Communication GoalsTo change behavior

To get action

To ensure understandingTo persuade

To get and giveInformation

Aim of good Communication To give and receive information. To provide advice. To provide counselling. To issue orders and instructions. To receive suggestions. To persuade people. To impart education and training. To warning and notice. To improve morale. To improve discipline.

We Need To ImproveWe Need To Improve Communication..!! Communication..!!becausebecause70 % of our communicationefforts are : misunderstood misinterpreted rejected not heard 6 people talking in a 2 people conversation!!

ANY QUESTIONS ? ?

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