Intro Slide · Intro Slide Screen colors Pantone match PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U * * * * Don’t be deceived by the screen color - these
Post on 23-Jul-2020
30 Views
Preview:
Transcript
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Intro Slide
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Who Are We
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
To ensure that Canada is home To ensure that Canada is home to a strong and vibrant mountain to a strong and vibrant mountain biking community, riding a world biking community, riding a world class network of mountain bike class network of mountain bike trails.trails.
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
The Funding Disconnect
Local Trail Development Cycle Tourism Development Cycle
Nonprofit Trail Management
Cycle
MTB Trail Associations
30000 People289 Members
8 Directors$18000
Funding, Time
Source: IMBA Canada Advocacy Survey
Trail Building
100 km 20 Volunteers2 – 200 Range
1000 hours10 hours/km
Source: IMBA Canada Advocacy Survey
Riding
Trail UsageUser Impact
Dramatic Increase
Source: IMBA Canada Advocacy Survey
Economic Benefit
$43 Impact / Ride$8.3 Taxes / Ride
Amenity Migration
Source: North Shore MTB Economic Impact Study
Funding
Yearly GrantsProvincial vs Local
Disconnect
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
The Funding Disconnect
Local Trail Development Cycle Tourism Development Cycle
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
MTB Tourism Decision Making
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Trip Planning
Common LanguageTrailforks
Preference Matching
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Trip Execution
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Storytelling
Common LanguageCurated Experiences
Authenticity
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Storytelling
AuthenticEngaging Widespread
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Exposure
Earned MediaPaid Media
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Exposure
Source: North Shore MTB Economic Impact Study
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Connecting the Loop
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Paid Media Inefficient Paid Media Inefficient
Trail QualityTrail Quality
Authenticity Authenticity
Connecting the Loop
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
Build the Trails, Build the Trails, They Sell They Sell
ThemselvesThemselves
Screen colors Pantone match
PANTONE 110 U PANTONE 159 U PANTONE 576 U PANTONE 732 U PANTONE 1797 U
* * * * Don’t be deceived by the screen color - these match the printout colors you saw * * * *
top related