Transcript
ONLINE STORY OF INDIA
Stats
• What Makes it Click !! Makes it Click !!!
Makes it Click !!!!
Makes it Click !!! Makes it Click !!!Makes it Click !!
WHAT Makes it Click !!!
SUMMARY
Online Population
Demographic
Social Media Data
Top Site in India ( Alexa, Comscore)
Mobile Consumptiom
Blogs data
Infuencer Online
Ecommerce data
INDIA POPULATION
0
10
20
30
40
50
60
70
Facebook Twitter Youtube Linkedin Google Plus Pinteret
Social Media Sites
The Above Data is in Millions
TOP SITE IN INDIA
TOP CATEGORY WISE …
1. Social Media ( Facebook, Youtube, Twitter, Linkedin, Pinterest )
2. Blogging (BlogSpot, Bloggers, Worldpress)
3. Search
4. Ecommerce
5. Travel
6. Classified
News and Finance consumption is through Social Network .
People have started using Internet Banking ( Banking site ranks )
(HDFC BANK 24, ICICI Bank 33, Paypal 83 and Axis bank 98)
Money Control is at 51. Ohh no one is interested in Finance so much …
Oops Real Site doesn’t figure in Top 50 so people are not Interested in buying
property, Share trading also
COMSCORE DATA
TRAVEL AND RETAIL
Comscor
e
ECOMMERCE GROWTH AND PAYMENT VIA
PAYMENT VIA
Direct debit or Netbanking is the most popular
payment method as per figures from the second
quarter of 2012, with a 58% share. Visa and
MasterCard follow at 21% and 12% respectively.
IRCTC averages at $17 (INR 935) per
transaction, while Flipkart indicates $35
(INR 1925) per transaction.
HOW MANY PEOPLE ACCESS VIA PHONES
WHY !! PINTEREST
TOP BLOGGERS
Source : Indibloggers
TOP BLOGGERS
Source : Indibloggers
TWITTER INFLUENCER
Courtesy : Pinstorm
TOP BRANDS
Courtesy : Pinstorm
top related