Hublot ran

WORLD'S COSTLIEST WATCH

Representing the Art of Fusion in Watches

Hublot Watches

Hublot Watches

Hublot Watches

• Type : Privately held company (subsidiary of LVMH)

• Industry : Watchmaking

• Founded : 1980

• founder : Carlo Croc co

• ceo : Jean-clande biver(since 2004)

Headquarters : Nyon – Switzerland

• Products : Wristwatches

• Revenue : €256.5 million (2011)

• Website : www.hublot.com

Hublot Watches

HISTORY :

1.An Italian Benda Group which known for making brail

watches.

2.Carlo Croc co left the company in 1976 and then he startedhis own new watch company .

3.When the company moving to Switzerland he formed MDMGenève watch as “ HABLOT ” .

That watch created the first Natural Rubber Strap in the

history of watch making……

4.After research of 3 years he created the strap. But, he is

failed to attract the customers on the first day during the

early stage of 1980.

5.Basel watch fair, is commercially success with sales up to

$2 million.

Highlights :

1. During 2008 we decided for a commitment which is a long termvision. It is from 2008 to 2012. It is used for build our self. It is achance to build more & more.2. We qualified to sponsor the Swiss National Team for the WorldCup 2006 & 2008.3. In 2010 is the best year for Hublot, because during the fifa worldcup in South Africa. In that time Hublot reached 30.6 billion cr.4. In 2012 there is a magical time over all the world SwissChampionship in Garnish.5. In 2012 the Hublot branch in Europe is developed & becamevery famous.

World’s Costliest Watch

HUBLOT-$5 Million

1. Hublot has developed innovative

materials for its watches. Its scratch

resistant material called as Magic gold has been popular worldwide2. It has around 40

boutiques worldwide 3.Hublot has been the first

luxury brand that has associated itself with football. It has gained significant visibility in

being the official timekeeper of major

championships and football teams

1. The brand does not have as strong presence as compared to other watch brands .2. Hublot has not aggressively pursued advertising strategies as compared to some other leading brands

1. Hublot double the number of stores (boutiques) in 2011& n 2012 providing great growth opportunities for the brand2. Luxury watches are becoming more sought after in developing markets

1. Since luxury watches are the first luxury purchase of an individual, stronger presence of its competitors in this segment is a threat

2. There is stiff competition in the luxury watches segment

3. Fake watches that carry the same brand name and sell cheaply

Conclusion :

Hublot is now making about 22,000 watches per year.

Biver does not want that figure to grow beyond 30,000.we cannot grow too much because, we must maintain certain Exclusivity, so the whole game on the average price & not for the no. of watches.