How to Thrive on Facebook Despite News Feed Changes - from an interview with Holly Homer

Post on 17-Jan-2017

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How toThrive on FacebookDespite News Feed

Changesfrom an interview with Holly Homer

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Facebook Posts =editorial calendar

think of

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Facebook Posts =editorial calendar

think of

What does mycustomer want?

www.becomeablogger.com

Facebook Posts =editorial calendar

think of

What posts can Ishare today?

What does mycustomer want?

www.becomeablogger.com

How to do it:Create and post shareable content. How?

www.becomeablogger.com

How to do it:Create and post shareable content. How?

1/3Share contentfrom your own

blogcontent that you andyour team have created

www.becomeablogger.com

How to do it:Create and post shareable content. How?

1/3Share contentfrom your own

blogcontent that you andyour team have created

Share potentiallyviral contentcontent could be yourown or someoneelse's

1/3

www.becomeablogger.com

How to do it:Create and post shareable content. How?

1/3 1/3Share contentfrom your own

blogcontent that you andyour team have created

Share potentiallyviral contentcontent could be yourown or someoneelse's

Share goodstuff / other

people'strendingcontent

1/3

www.becomeablogger.com

How do you know if a post is going to be viral?

Check yoursocial media

community forany trending

topicsPinterest, Facebook,Twitter, etc

www.becomeablogger.com

How do you know if a post is going to be viral?

Check yoursocial media

community forany trending

topicsPinterest, Facebook,Twitter, etc

Invite yourcommunity to

post content onyour Facebook

pageselect the best onesand share a coupleduring the day

www.becomeablogger.com

How do you know if a post is going to be viral?

Check yoursocial media

community forany trending

topicsPinterest, Facebook,Twitter, etc

Invite yourcommunity to

post content onyour Facebook

pageselect the best onesand share a coupleduring the day

Checkcommentsand direct

messages tothe page

people will ask forcontent that they wantto find

www.becomeablogger.com

Should you BOOST your posts?

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Should you BOOST your posts?

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Remember, you'll only be paying for the initial traffic and NOT the results of that traffic.Here are two kinds of suggested posts to boost:

Should you BOOST your posts?

Sponsored Postsinclude the cost of Facebookboosts in your budget forsponsored posts. Helps drive as much traffic tothe post.

www.becomeablogger.com

Remember, you'll only be paying for the initial traffic and NOT the results of that traffic.Here are two kinds of suggested posts to boost:

Should you BOOST your posts?

Sponsored Postsinclude the cost of Facebookboosts in your budget forsponsored posts. Helps drive as much traffic tothe post.

www.becomeablogger.com

Remember, you'll only be paying for the initial traffic and NOT the results of that traffic.Here are two kinds of suggested posts to boost:

Popular Postsa few dollars spent on a postthat is organically popular cango a long way

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