How Agencies Approach Search Engine Marketing

advertising, marketing and public relations agencies know the importance of implementing search strategy for clients.

but do they employ similar strategies to work toward their own business goals?

organic search strategy

paid search strategy

a fairly small margin of agencies are employing search strategy for their own business development.

in 2012 search remains a largely uncompetitive space for advertising,

marketing and public relations agencies.

want to beef up your agency’s search strategy? check out these comprehensive resources:

• landing pages 101• search engine marketing: predictions f

or 2012• mastering the latest google adwords

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