HejtStop english

Post on 26-Jun-2015

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DESCRIPTION

HejtStop is a campaign dedicated to removing hateful signs from the public space in Poland.

Transcript

In other words – WE ACT

It’s a campaign aimed at counteracting racism, anti-Semitism, homophobia and other hate

speech manifestations appearing on buildins walls all around Poland and Internet.

Anti-Semitism Anti-Semitism

HejtStop is a campaign dedicated to removing hateful signs from the public space in Poland. By

engaging citizens on this level, we want to achieve a broader objective of making people less

indiferent towards the problem of hate, changing their mindsets.

Key assumptions:• Use the natural synergy between the project and the social context

(increasing activity of the citizens who are not indifferent towards the problem of hate).• More emphasis on volunteers activity in removing signs, rather that

using the legal leverage on the building owners.

WE ACT

Public space Internet

Public space

HejtStop project was established to make a reaction possible. How does it work?

1. Take a picture using your phone2. Go to www.hejtstop.pl3. Indicate your location or allow the website to detect it 4. Mark the exact location of the picture on the map5. Upload the pictureWe will make sure that the slogan disappears

68%

28%

4%

750 Report hatereportsremoverremover by us

28 public events

• in Cracow, Koszalin, Łódź, Poznań, Warsaw, Wrocław, Katowice, Kielce.• Cooperate with the media, celebrities, public figures• Google Poland, U.S embassy etc.

Cooperation

Internet

We remove

• ≈ 1000 fanpages• ≈ 20000 comments/photos/post

Future

• Advertising campain• Mobile apps• Tutorial • Advocacy and policy• And much more

advertising campaign

and much more and much more

www.hejtstop.pl

www.facebook.com/zobacznienawisc

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