Hc3 r5 preso_121113_sue

We have a hypothesis that mobility is deeply linked to our desire to control our human connectedness. We explored the continuum of want and need for human connectedness as well as the continuum of moving and not moving. All of this is nested in the relationship between time and mobility. First we tested our assumptions about individual’s understanding of the concepts of time, mobility, moving, and human connectedness. As we asked these questions, we began to see patterns and opportunities for further exploration and iteration. From our research we found key insights that our senses (Sight, Hearing, Taste, Smell, & Touch) can be a barrier to human connectedness. We often judge someone on how they look, behave, talk, sound, or even smell before ever connecting with them. Through our research and interviews we also found that a barrier to our senses could promote an increase human connectedness. We interviewed a woman named Shannon who has a disability called Prosopagnosia – commonly called face blindness, where she cannot recognize faces – the face of her child, spouse, even herself in photos. She compensates for her face blindness by keeping a detailed catalog in her mind of other physical and personality traits, forming a more connected and in-depth relationship with people. This sparked an interesting thought - limiting one of the senses might in-fact improve certain aspects of human connectedness. What if dimensions of the impact human connectedness could be altered and measured within an equation? Could we then take our interview finding out into the world? We defined our formula, which simply states: By adding or subtracting dimensions of an experience, you can change human connectedness. E[+/-D]= ∆HC. By using this formula, we created HC3, a boutique firm that specializes in improving your business strategy through optimizing Human Connectedness. We provide the framework and the expertise to optimize human connectedness by modifying the dimensions of your customer’s experience.