Harvard Method for Business Cases Case : The Economist System v 3.0 Up date Jan.14.2005 e-Commerce Core Team General Background The Core Situation The.

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Harvard Method for Business CasesCase : The Economist System v 3.0 Up date Jan.14.2005 e-Commerce Core Team

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

The Economist System v.3.0 Harvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Internet explosion

Customer habits

Competitive strategy

Channel development

Value chain integration

Industry change

UVN2 Convergence

cyberEconomy

Harvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Incumbents reaction

New entrants

Promoting someoneelse’s business

Negotiation power goesto the customers

Financial services asCommodities

Globalization of The World EconomyNAFTA , UE .APEC

USA , CHINA ,INDIA ,BRAZIL , RUSSIACoca Cola Microsoft GM ESSO

e-Commerce Core TeamHarvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

The economists and the

economist engineering

bankers

Other Financial Institutions

Vendors

ISP

B2B e-Commerce

B2C e-Commerce

( to see : TES representativesE-commerce core team )

Harvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Free internet access

Free applications

The one million user

The B2B dominance

The PC & Internet market 12% growth

Knowledge is wealth

Economics : Science of PowerLecturers & Students of Economics

as a user and partner

e-Commerce Core TeamHarvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Arpanet Tes v 1.0 (70-90)

EDIEDI - VAN’s

Internet Tes v 2.0 (91-2000)

e-Commercee-Business

Internet II Tes v 3.0 (2001- ... )

cyberEconomy

Harvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Secure relationships

Third party certification

Mergers Wall-Mart/AOL

The initial entrant advantages

The clients retention throughsticky sites

Content management toovercome lower client’s loyalty

Interactive & Corporate software service

e-Commerce Core TeamHarvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Act fast

Act safe

Gain trust

Add value

Keep changing

ReleaseTES corporate software

e-Commerce Core TeamHarvard Method for Business Cases

•General Background

•The Core Situation

•The Key Players

•The Key Events

•Chronology

•Relationships

•Courses of action

•Recommendations

Use a core team

High level of general skills

High technological backgrounds

Deep business conscience

Never forget : e-Commerce is finally

about commerceAnd

Release TES on line v 3.0According to the

next : 10 to 26 slides

Knowledge is WealthTES on line in action is just in

time to learn economics making a wealth

TES on line v 3.0Project

IntegrationTo see & download

www.civ.cl (news)

Project Developmentand Deployment

( To see www.civ.cl news)

Project Integration

Of TES V 3.0 Intranet_Internet

Configuration Network

e-Commerce Core Team in Chile TES - UTEM

e-Commerce Core Team by TES modules

Compliance Consulting

Project Developmentand Deployment

Project Integration

10 TES moduleswww.ciberutem.com/tes

e-Commerce CAIFE Core Team

Compliance Consulting

Data Center Consulting

CAIFE/TES V 3.0

Project Developmentand Deployment

Project Integration

Knowledge is Wealth :TES in action is to learn

Economics making a Wealth

Compliance Consulting

Data Center Consulting

Project Developmentand Deployment

e-Commerce Consulting Development and Monitoring

Project IntegrationTES v 3.0

The Economist System Culture

Project IntegrationTes v 3.0

Economic knowledge is wealth.

Integration of the broad knowledge regarding e-Commerce and the construction of a business platform. Cohesion ofthe general concepts from the market and it’s integrationwith The Economist System culture and strategic fit

Combination of the traditional technological skills in synergy with non-traditional skills for the proper e-Commerce ground. Global and local integration ofthe capacities, vendors, contents and consumer attitudes and culture

For that reasons TES is a philosophy of communication between the economist and the Economy as a whole by means of the system approach , Economic Science , computer methods and the industrial engineering support( see: Tes in action , slide 10 )

Broad Knowledge Core Team

Project IntegrationTes v 3.0

Integration of the broad knowledge regarding e-Commerce and the construction of a business platform. Cohesion ofthe general concepts from the market and it’s integrationwith The Economist System culture and strategic fit

Combination of the traditional technological skills in synergy with non-traditional skills for the proper e-Commerce ground. Global and local integration ofthe capacities, vendors, contents and consumer attitudes and culture

•Mentoring and Leadership

•Create New Forms of Value

•Knowledge Management

•Project Development/ Deployment

•Compliance Consulting

•Data Center Consulting

•E-Commerce Consulting and monitoring

Integrated e-Commerce Core Team

Take the knowledge gathered by the team andintegrate it into a physical product deployableto the business and to the clients

Support the projects construction based onthe input provided by the team and constantlyrevisiting the entire project for improvementsand regular upgrading and redesigning

Project Developmentand Deployment

TES V 3.0

Development e-Commerce Core Team

•Technological integration

•Solution design

•Vendor management

•Physical construction

•Knowledge import/export

•Success transfer

•Web page : www.ciberutem.com/tes •Construction - Deployment

•Maintenance - Upgrading

Take the knowledge gathered by the team andintegrate it into a physical product deployableto the business and to the clients

Support the projects construction based onthe input provided by the team and constantlyrevisiting the entire project for improvementsand regular upgrading and redesigning

Project Developmentand Deployment

Core Team- TES Representatives

Compliance Consulting

Provide absolute confidence and trust, warrantingthat what is being done is being done on a widely accepted basis of technological and proceduralsecurity

Trust is assured both to the external and to theinternal clients. Both the business and clients arebeing secured by prevention and control.

e-Commerce Core Team•Global regulations

•Federal regulations

•Local regulation

•Third party certification

•Security concerns

•bank policies

•New required controls

•Special audits

•Special task

Compliance Consulting

Provide absolute confidence and trust, warrantingthat what is being done is being done on a widely accepted basis of technological and proceduralsecurity

Trust is assured both to the external and to theinternal clients. Both the business and clients arebeing secured by prevention and control.

It is by means of Intranet corporative TES software v 3.0

CAIFE e-Commerce Core Team

Provide the operational support to the Internetbased business platform in the shape of the currently operating data center applicationsand systems that will sustain each clients operation

Inform the current constraints in terms of transactional capacities and provide highlightsto overcome such constraints,suggesting possible solutions in the applications platform*CAIFE :Center of Analysis and Information on Finance and Economy

Data Center Consulting (CAIFE)*

Data Center e-Commerce Core Team

•Data center processing

•Back end operations support

• Customer Databases update

•Applications and Systems (BAU)

•Legacy Systems

•New Systems

•New - Legacy Integration

•Data/transaction capacities

•Data integrity and security

Provide the operational support to the Internetbased business platform in the shape of the currently operating data center applicationsand systems that will sustain each clients operation

Deliver the current constraints in terms of transactional capacities and provide highlightsto overcome such constraints through thedevelopment of a Internet based business

Data Center Consulting

up date e-Commerce Core Team

Deliver state of the art information of the commercial as well as technological.Provide the fine tuning about the behavior of the e-Commerce world.

To know the feeling of the customer’sexperience of operating in our WEB sites on the economist system versusthe experience of operating in other sites.Based on this results make continuosimprovements.

e-Commerce Consulting Development and Monitoring

Behavior of the e-Commerce Core Team

•Market trends follow-up

•Competitors behaviors

•Strategic counseling

•Content management

•Business orientations

•Customer orientations

•Performance monitoring

•Continuos benchmarking

•Growth administration

Provide the fine tuning about the behavior of thee-Commerce world, state of the art informationabout the commercial as well as technological

Follow up closely the customer experience ofoperating through the Internet with the businessby continuos performance monitoring andbenchmarking the experience against othersimilar providers.

e-Commerce Consulting Development and Monitoring

C

D

E

P

Project IntegrationTES V 3.0

Project Developmentand Deployment

P

Compliance Consulting

C

Data Center Consulting

D e-Commerce Consulting

Development and Monitoring

E

E-CommercePortal

Ciberutem.com/tesEconomist.edu

e-Commerce Core TeamP - C - D - E

Model

e-Commerce Core Team

Project IntegrationTES v 3.0

P - C - D - EModel

Project development under Compliance supported on Data centers for Electronic commerce

Compliance Consulting

C PRAGUE

Data Center Consulting

DCAIFE

Project Developmentand Deployment

PTES UTEM LUND

e-Commerce Consulting Development and Monitoring

EUSA,MEX.VIGO

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