Transcript
“For Harley-Davidson sustainability means thinking differently to preserve and renew our brand for long term success. We are passionate about future generations of riders sharing the Harley-Davidson experience that we enjoy. Our sustainability vision is simple: We preserve and renew the freedom to ride.”
KEINTH WANDELL- CHAIRMAN, PRESIDENT & CEO-HARLEY DAVIDSON
• Waste reduction and recycling• Water use improvements• Energy reductions reductions
Harley-Davidson manufacturing facilities are aspiring to reach zero landfill status. They have identified a best-in-class target for overall recycling of 90% or better.
Harley Davidson's recently unveiling of two dark custom
motorcycles street 750 and street 500 starting an estimated
4.5L may be just the beginning of a bid to reach deeper into
India.
On Feb. 2014 they are trying to launch the street 750.
The iconic motorcycle maker wants to make and sell these
smaller engine bikes with extensive local involvement to bring
prices down.
It’s being developed with extensive involvement with Indian
component makers, using a large % of locally sourced parts to
control costs.
Anoop prakash is the Indian managing director.
Coo Mathew Levatich ( co president) said that we are
going to utilize our plant in India to build the street
models not only cater to the market there but also
export to Europe and South East Asia.
Since early 2011, Harley Davidson has been
assembling motor cycles in India at its CKD assembly
unit BAWAL in HARYANA.
India is the second country where Harley
Davidson has CKD assembly operators
outside the US, after BRAZIL.
Only this two models will build in India.
From 2010-13 around 4000 units where
sold in India
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