Great all this new stuff, but how do I convince my management - Erwin Derksen

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

Great all this new stuff, but how do I

CONVINCE my management?

Erwin Derksen

Architect / Consultant

Buna

dimineata

!!!

Wanna

implement

stuff???

Doing nothing

=

NOT an option

People get smarter…

Target Current

ProjectProjectProjectProject

Look

Ahead!Target

From vision to project

Company Vision IT-Vision IT ProjectsSolutions &

Products

Target

• Workshop

• Ask questions!

Current

Not

only

IT…

Henri Ford

“If I had asked people

what they wanted, they

would have said

faster horses.”

Pragmatic

Sell your Project

“Because we have the technology…”

Expectations…

Predict the results!

Erwin Derksen• HEAO-BI, Since 1999 in IT

• Only pragmatic projects

• Business & Technique

• Guidance in

‘The Next step in IT’

@erwin_derksen

#ITCAMP17

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

CONVINCING YOUR MANAGEMENT

PoliticsDocuments Presentations

Basic Principles

Short Visual Simple

What’s in it for your target?

W i d e

&

DEEP = Impossible

Start

Analogue!

Back to the essence

Why

• Vision/

Ideology

How

• Platform

• USP’s

What

• Facts

• Win 10. O365 etc.

“People

don’t buy

what you

do, but why

you do it”Simon Sinec TED-talk - “How great leaders inspire action”

Effective

Less

effective

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

DOCUMENTS

Lay-out

White space!

Structure

Pictures

Be creative

POWERfullmanagement

summary

• The essence

• MAX 2 Pages

• After the cover!

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

POLITICS

“A good idea is nothing

without adoption”

HIS

• Hallway

• Information

• System

Behaviour

Motivation

Listen

very

Carefully

Resistance

Be transparentThere will always be people who

Know Better

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

PRESENTATIONS

“most people use

PowerPoint like a drunk

uses a lamppost – for

support, rather than

illumination.”

David Ogilvy

Forget 1-7-7A stupid rule from the past

• 1-7-7 means 1 main topic / title per slide

• Followed by 7 bullet points per slide

• Which have a maximum of 7 words each

• I wonder whether this is effective ;-)

• Because now, we only reached the 6th bullet point

• And probably you’re already tired of them

• But to enable me to read even more i will add another VERY useful piece of text to clarify things

Storytelling

• Simple

• Unexpected move

• Concrete

• Credible

• Emotional

is better than showing facts

Neglect an ugly

template

Simplicity

End

ON TIME.

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

WHY DOES AN EXTERNAL SUCCEED?

Internal External

The SAME…?!?

The force of the strange eye

Fresh, Neutral View

Be clearSay what must be said…

StoriesExperience

‘Neglect in Style’

(unwritten) rules

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

CLOSING NOTE

IMAGEis the sum of

everything!

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

appreciated

organization

partner

Not just

“Because we can…”…Driveyour organization forward…

Quality is not a coincidence

@ITCAMPRO #ITCAMP17Community Conference for IT Professionals

Many thanks to our sponsors & partners!

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