Generating Revenue Consistently

Generating Revenue ConsistentlyToronto Freelance Camp 2010

Who We Are

Enterprise Toronto is a one-stop source of information, services and programs for the City’s freelancers, entrepreneurs and small businesses.

You can avoid the roller coaster by thinking

like a business owner!

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Marketing & selling Planning Cash flow management Partnering

Marketing & Selling

Do it on purpose Think “clients” Expand your network of decision

makers Build relationships

Marketing & Selling

Understand your own unique value proposition

Proactively seek out opportunities

Marketing & Selling

Tactics:– Contact management software– Subscribe to industry publications,

blogs and newsletters – be informed– Get out!– LinkedIn profile vs a resume

Cash Flow Management

Get a financial advisor! Set revenue & earnings targets

– Understand the “math of sales” Write yourself paycheques Establish a rainy-day fund

Planning

Set annual goals Allocate time to work ON your

“business”

Partnering

Two brains are always better than one

Build a referral network Sub-contract Partner on bigger, longer-term

projects

You can avoid the roller coaster by thinking

like a business owner!

Enterprise Toronto

Free business consultations Seminars & learning opportunities Business registrations Resource centre Regulatory information

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Katherine RoosManager, Small BusinessEconomic Development & CultureCity of TorontoP: (416) 395-7474E-mail: kroos@toronto.cawww.enterprisetoronto.comwww.toronto.ca

www.enterprisetoronto.com