General Motors GIS - Esri...General Motors GIS (finding new roads …) Bruce Wong Advanced Network Analytics GM’s New GIS General Motors Advanced Network Analytics CHEVROLET Competitive

General MotorsGIS (finding new roads …)

Bruce WongAdvanced Network AnalyticsGM’s New GIS

General Motors Advanced Network Analytics

1959

1959

2015

2020

2015

Driving innovation … and change

Small Data

Small Data

Small DataSmall Data

Small Data

Small DataDriving innovation … and change

2020

General MotorsGeographic Initiated Strategies (GIS)(finding new roads…for site marketing)

Bruce WongAdvanced Network AnalyticsGM’s New GIS Site Analytics : Geographic Initiated Strategy

General Motors Advanced Network Analytics