Flat World Creativity
Post on 13-Jun-2015
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SCIENCE OF THE TIME TREND RESEARCH & INNOVATION NETWORK 5 ICONIC EXAMPLES WWW.SCIENCEOFTHETIME.COM | WWW.SIGNS-SEEDS.COM JOIN OUR MAILINGLIST
FLAT WORLD CREATIVITY
- INNOVATIVE POWER- CHALLENGING CREATIVITY- A PLATFORM OF VALIDATED TRENDS
VIEW5 ICONIC
EXAMPLES
THEMES
TREND
SCIENCE OF THE TIME TREND RESEARCH & INNOVATION NETWORK 5 ICONIC EXAMPLES WWW.SCIENCEOFTHETIME.COM | WWW.SIGNS-SEEDS.COM JOIN OUR MAILINGLIST
Chinese biggest fashion brand Bosideng has recently opened a flagship store in the heart of luxurious London, on the corner of Oxford Street and South Molton Street. It is the first Chinese fashion brand that is opening up to
Western markets in this way. The goal of the brand is not just to increase their market share overseas, but equally important, it wants to signal to its Chinese target groups that they are a global force
to be reckoned with, playing on equal creative and innovative footing as its Western counterparts.
In January 2014 Bosideng closed a deal with Dutch brand Zantman Group. Director Frans Zantman praised
its “price aggressive confection”. It might take some time to gain ground, but Bosideng has
the money to play.
1.BOSIDENG
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Fixperts represents precisely what Flat World Creativity stands for: people can upload their question or problem
and designers from all over the world can help solve these problems. Place and time are as such irrelevant.
Fixpert is a social project with an open source character, implying that profit is not their main aim and anyone can
join the community.
2.FIXPERTS
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In their latest five-year plan, China announced something big. Besides already being one of the biggest players in
the world of manufacturing, its government announced that creativity would be one of their prime “goals”. This
photo from the Financial Times says it all.
3.
DESIGNED INCHINA, MADE IN
ITALY
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MOOC is an abbreviation for Massive Online Open Course, standing for “online courses that make it
possible for people from all over the world, to study at the most prestigious universities, including Harvard and
Princeton”.Offering free education, it is not yet clear what this
development will entail for real-life universities. Presumably, studying in the future might be more about
creating the perfect ‘campus conditions’.
4.MOOC
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As the ultimate commercial, catering to all the senses, Italy based telephone and Internet cable company
Fastweb transformed a subway station in Milan into a Japanese one. The stunt involved all kinds of features making travellers believe they had ended up in Tokyo.
Then, at the exit of the subway station there was a message displayed: “is your line this fast?”, denoting to
the company. Besides the creativity of it, advertisements like these are
Flat World Creativity in full effect: travelling around the world, all within the blink of an eye. Virtually empowered,
of course.
5.FASTWEB
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Contact Us
Carl Rohdecarl@scienceofthetime.com+31(0) 6 212 431 14
Thomas Spronkthomas@scienceofthetime.com+31(0) 6 211 613 37
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