Experiments in Humor by Rachman Blake - The Lean Startup Conference 12/9/14

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You know that people respond to humor in marketing and even in products. But you also know that you don't want to be responsible for cringe-inducing messages that misses the humor mark. Good news: You can take the risk out of being funny. In this talk, Rachman Blake, Director of Growth at AppHeroes and Co-founder at FunnyBizz, teaches techniques for experimenting your way into funniness.

Transcript

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1JD Hancock / Flickr

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3Pascal / Flickr

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4JD Hancock / Flickr

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5Chris Isherwood / Flickr

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just following-up…

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Subject: Your humor makes follow up effective

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9JD Hancock / Flickr

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10JD Hancock / FlickrW_Minshull / Flickr

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reply: send me a blurb…happy to share…

JD Hancock / Flickr

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I can’t do that?!

Joi Ito / Flickr

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14JD Hancock / Flickr

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15Derek Hatfield / Flickr

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16JD Hancock / Flickr

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subject: READ THIS SH*P!

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19Marcelo Braga / Flickr

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20JD Hancock / FlickrJim Bauer / Flickr

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