Transcript
Exhibitions, Events &Conventions
Networking
Marketing & Communication
AdvertisingBranding
Experiential Marketing
2018
2020
2021Q1
2021ROY
2019
Envisaged AR/VR/MR Tech-Stack to create a digital footprint for global delivery.
Backed by XS Worldwide with seed funding of $250K for setting upour first delivery center in India.
Accelerated growth in the first 2-quarters by offering E2E platformto global events agencies.
Deployed AR & VR solutions for clients in EU, USA and India.
Growth Trajectory: Team size increased from The Founding Teamto 25+ Experts from immersive background.
Partner Eco-System with a focus on advanced Hardware and softwaredelivery for clients.
Angel Funding: Received commitment for the next round of $.5MM investment from our Investors.
Pure Delivery Focus: Training program launched to grow the Team frompresent to 100 in next 9-months Digital Content Library withover 10K assets for faster execution of projects
Who we are
Anurag is the Founder & Chairman of Expoodle. He has built a multi-million dollars business in 5-Countries with 2000+ Clients over the last 25-years.
Ketaki is a Co-Founder & Head of Sales. She has worked with XS Worldwide globally for last 2-years including her under-graduate in LA, USA. She is well travelled and has worked with XS’s clients in over 7-countries.
Rrahul is a Co-Founder & Head of Talent Acquisition & Partner Eco-System (Hardware and Software). He has worked on multi-country assignments for enterprises & recruitment tech for 20-yrs in USA, SA and India.
Luc works with Expoodle as Head of Sales Europe. Luc has been in the Events and Exhibition industry for well over 25+ years.
Our Roots
Immersive Programming
Expoodle provides cross-platform collaboration tools and immersive content for alldevice types ranging from mobiles to headsets. Our immersive programmingservices combine AR/VR design tools like A-Frame, Unity, Un-real Engine,Autodesk 3DS Max, Stream, Wiktitude, Viforia, Catchoom, View AR with hardsupport of Google Cardboard, Daydream, HTC Vive, Oculus, Samsung Gear VR,Pico, Microsoft Hololens, Magic Leap etc.
Immersive Designing
Storyboarding is the most crucial aspect of any virtual reality experience andtherefore Expoodle’s primary objective is to immerse an audience into theexperience. Our method of immersive story telling solves problems, identity gaps,and creates experiential learning capabilities.
The efforts on Unity 3D & Unreal to create content for immersivedevices involves a multi-directional approach & problem solvingtechniques. This includes hardware diversity to enhanceuser-experience across all access points including windows,web, VR & MR headsets.
Expoodle’s Immersive Capabilities
Industry Experience
Automotive Defense Education Healthcare
Manufacturing Oil & Gas Power & Utilities Travel & Tourism
Automotive Defense Education Healthcare
Manufacturing Oil & Gas Power & Utilities Travel & Tourism
Process FlowIdentify project requirements through collaboration with our project lead, technical expert and—most importantly—you.
Stage 1: Scoping
01
02 We explore existing ecosystems and processes to understand the design and functionality needed for your project.
Stage 2:User Experience
03 Our project plan is organized by priority and moved into sprint cycles. At the end of every sprint, we review, test, share and progress.
Stage 3: Agile Development
04Stage 4: Handover & DeploymentWe work with project coordinators, technical experts, consultants and other necessary experts to implement our solutions in your ecosystem.
05 We have complete confidence in the projects we deliver, so we offer a 30-day warranty period after final delivery to fix any issues.
Stage 5: Support
Process Workflow Diagram
2
3 6
4 5
11
7
8 9
10
1
SolutionDocument
VisualStoryboarding
TechnologyDocument
TechnicalStoryboarding
Interactive proof of concept creation
Clientapproval
DevelopQuality check
Quality check
12
Rendering
Final Delivery
Client Br ng
6. At this stage, Expoodle shares the project complexity report
with client team for review and approval.
12. High-resolution files are delivered to client
for review and approval.
9. Expoodle quality team conducts 2 levels of checks on all pro Files with errors are sent back to production, and QC-approved files are sent for final delivery.
8. Projects are sentto production team.
AccountManager
ProjectManager
TeamLead
Quality expertGraphic
Designers
MotionGraphic
Designers
3D modelers
Immersive Programmers
Trainer(subject matter expert)
Project Organizational Chart
• Client engagement• Implement client
strategy
• Process design & monitoring framework• People management• Process change
management• Set up quality control parameters• Productivity enhancements
• Task allocation & monitoring
• Metrics tracking & reporting
• Training & program management
• Set up communication templates• Conduct trainings
• Dedicated quality control
• 2-level quality check• Ensure final model
matches the
• Process Execution• Composition and environment• Add maps and textures
according to the pr• Ensure production meets guidelines• Set up renderer settings and render camera views
Turbo Mechanica - Product DigitalizationProblem:
Consumers have become increasingly skeptical of the claims that are made in marketing.Turbo Mechanica wanted a way of using technology to show it’s products and ensure
the brand was seen as an innovator. Many of it’s products are highly technical, with intricateconcealed working parts and mechanisms, difficult to show to potential customers.
End goal was to simplify its complex product stories and increase itsglobal sales teams.
Solution:
A high-tech marketing approach was designed to match the high- product.Expoodle's VR/MR product demos allowed us to reveal the ingenious inner workings of the product to the technical
people who would be interested in such details. As a result, the key element fueling the overall marketingcampaign of Turbomechanica was an immersive product demonstration revealing the product details take
A more informed decision - irrespective of their geographic location.
to leverage technology to provide a complete touchless experience to attendees visiting HAL booth at AeroIndia.The key highlight of the show was the concept of operation between the mothership and UAV. HAL needed the right technology to immerse thier audience in a coginitve experience & showcase the concept of operations to it's audience.
https://www.youtube.com/watch?v=WUmk_i3JyF4https://www.youtube.com/watch?v=vbHa0icxAbY
to leverage technology to provide a complete touchless experience to attendees visiting HAL booth at AeroIndia.The key highlight of the show was the concept of operation between the mothership and UAV. HAL needed the right technology to immerse thier audience in a coginitve experience & showcase the concept of operations to it's audience.
Hindustan Aeronautics Limited Problem:
AeroIndia 2021 was one of the first live shows to be held post the pandemic.The challenge wasto leverage technology to provide a complete touchless experience to attendees visiting HALbooth at AeroIndia.The key highlight of the show was the concept of operation between the
mothership and UAV. HAL needed the right technology to immerse thier audience in acoginitve experience & showcase the concept of operations to it's audience.
Holistic Delivery:Expoodle with core industry guidance & project oversight from XS Worldwide leveraged technology to
provide a safe yet immersive booth to HAL at Aeroindia 2021.HAL was the perfect example to showcase the inter-company coordination and innovation between XS Worldwide & Expoodle. Expoodle worked in sync with
HAL's expecatations and challenges by leveraging technology whilst boosting efficiency and experience. Simultaneously, XS Worldwide helped conceptualize & align the exhibit with the digital ecosystem created
by Expoodle to complete the project life cycle to deliver an experential booth to HAL at AeroIndia.
Solution:-Expoodle proudly conceptualized a 4-Scene AR experience on the Event Moodboard for HAL to showcase the
concept of operation between a mothership and UAV.- AR/VR/MR solutions to showcase the concept of operation between Mothership & UAV.
- Touchless experience with digital product literature accessible through OR codes.
HybridSolution
https://www.youtube.com/watch?v=-CduMDqC55M&t=16s https://www.youtube.com/watch?v=7CxQ7PmTHwo
BIOCON Problem:
Due to the market downturn, it became critical that Biocon provided a safe channel ofcommunication/training to its sales representatives, doctors, and patients. We also accepted the
challenge to reduce error and improve productivity on the factory floor by streamlining training andeliminating manual SOP management.
Biocon faced a threefold challenge to:1.Enhance the knowledge gained through training material creating a memorable, stimulating experience.
2. Use technology to replicate real-life situations to test and improve learning outcomes.3.Digitized communication between the Sales reps, Doctors & Patients to maintain full awareness of their products.
Solution:
Expoodlers came up with a solution to digitalize the marketing ecosystem at Biocon by introducing a digitalplatform allowing a collated experience for its Employees, Doctors(customers) & Patients (End-customers).
Expoodle introduced AR/VR eLearning content to provide a cognitive learning experience and streamline training for employees and customers.
https://biocon.expoodle.com/ https://www.youtube.com/watch?v=MY6TVHxFsg0 https://expoodle.com/�le/images/biocons-strategic-centers.jpeg
Marketing a property that isn’t constructed yet has always been a challenge for real estate developers and agents.
We happily accepted a challenge to conceptualize a solution for realtors to impress buyers and allow them to virtually experience the properties with various decor and architectural designs looking cozy and appealing.
Apartment VisualiserProblem:
Solution:
https://www.youtube.com/watch?v=3ohvH_vclsg
Problem:Uflex wanted to stand out from the cluster of competitors and to be able to tell the story of the
company like nobody else.End goal was to setup an effective marketing medium to immersetheir clients as well as employees about the success and business story of Uflex.
Solution: Expoodle recommended Uflex to Augment thier company timeline. This initiative will breathe new life and excitement into their existing initiatives for customers and employees as it offers
interactive engagement with the content and informs about what matters in the organization.
Uflex- The Past, The Present & The Future
Devices
DeliveryReimagined
Partnerships
Practitioners at Expoodle worked for last 18-months in building a tech community program that delivers results for all stakeholders.
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