Transcript

What have you learnt from audience feedback?

Q3

Q3Step one Finding the audience: : Because of the ages within our group, and the fact that we all had to act within the

trailer, we thought it appropriate to have our target audience as students.

After choosing the target audience, we brainstormed what channel our soap would be

most likely broadcasted on. Following channel research we decided that the

channel most likely to broadcast our soap would be E4.

Q3Step one Finding the audience: : This website provided us with knowledge and quotes on what we should base our trailer around:

://www.channel4.com/info/commissioning/4producers

“E4 is the UK’s most watched digital channel amongst 16-24 year olds”

“All of our commissions are fun, witty, possibly mischievous and sometimes even irresponsible!”

Q3Step one Finding the audience: : The website provided us with examples that support those quotes, such as:

Q3How did the audience affect the product

? In my own time, and for more information about our target audience, I conducted a questionnaire and asked local people and other students different questions

relating to their TV routine. The answers are shown over the next couple of slides.

Do you watch soaps?

Blue= yesRed= No

In what format do you watch soaps?

Q3How did the audience affect the product

? In my own time, and for more information about our target audience, I conducted a questionnaire and asked local people and other students different questions

relating to their TV routine. The answers are shown over the next couple of slides.

What is your employment status?

Do you really learn anything from watching soaps?

Q3Audience feedback for my final trailer

: Was there a variety of shot types?

Are the shot types conventional of the genre?

Is the editing clear? Do you know what is happening?

Is all dialogue understood and heard clearly?

Does the soundtrack match the action and add to the narrative?

Q3Audience feedback for my final trailer

:

Does the soundtrack meet the conventions and attract the audience?

Are the narratives and storylines believable and conventional?

Does the storyline USE, DEVELOP and CHALLENGE?

Q3Audience feedback for my final trailer

: All my audience feedback has been presented on my blog in a table.

Q3Evaluating my products: Most of my audience feedback was positive such as:

Q3Evaluating my products: However, there is always room for improvements. Some

negative comments consisted of:

Q3Evaluating my products: After gathering all my audience feedback, and taking it all into consideration, I decided that the most effective way to advertise my products and to gain the attraction from my target audience, was by using

a combination of the TV trailer; soap magazine and a billboard poster.

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