Transcript
ESSENTIALCONCEPTS
MEDIA/PR & Advertising CONSULTANTS
WHO WE ARE?Essential Concepts is a fully-integrated media and communications companyoffering services in design, events, branded productions, digital advertising &marketing (interactive) and public relations. We understand brands, marketsand the media making us your 'Ideal Medium for Brands'.
We are the only company in Pakistan to be complete in all aspects which canfind that perfect connection between your products and customers on a 360platform.
OUR APPROACHSince inception, Essential Concepts has beendelivering strategic marketing opportunities tomajor corporate clients and the industry'sleading brands. Our philosophy has alwaysbeen that we are the essential medium for yourbrand and we have proven it in our relentlesspursuit of success for our clients.
we consult, create and implement around ourclients needs, whether they be to build brandawareness, brand enhancement or to activelyengage and build dialogue with theirconsumers. Our solutions reach out to yourtarget audience right where they live, work orrecreate.
OUR FOUNDATION
To look through a client brief
You need the third eye
To decipher to codes hidden between the lines
You need to be focused
To understand the consumers’ mind
You need to study them hard
To create a strategy worthy for advertising
You need to live it!
OUR FORMATION
…the year was 2008Planet Earth was facing the toughest
recession history
Scientists fought to find better cures
Economists came up with spanking new theories
Film makers struggled for Grammies & Oscars
…and a group of people with a passion
for brands & a knack of creativity
decided to redesign & refurnish the
concept of advertising!
OUR FOCUS
Stand out from the crowd
with a unique positioning
in the market
Ensures proper visibility
in all necessary media
Reach out effectively to
its core Target Group
Build itself as a strong
identity that connotes a
value…
Maintain top of the
mind recall with the
precise
communications
with Essential Concepts on board your brand finds it easy to…
OUR CORE SERVICES
Creative Strategy
Events & Activation
Media Planning
Account Planning
Creative Stewardship
Market Research
Social Communication
Strategic Planning
Graphic Design
Brand Building
Brand Architecture
Corporate & Brand Identity
Brand Positioning
Public Relations
Copy & Design Consultation
360 Brand Custodianship
So, a partnership with Essential Concepts we can offer your Brand…
Karachi (Branch Office)
a: F35 B, Block 9 Kehkashan,
Clifton, Karachi
t: (92-21) 5376442, 5873090
f: (92-21) 5376443
Islamabad (Head Office)
House 383 Basement,
F-11/2, Islamabad.
t: (92-51) 2110016
f: (92-51) 2110016
EC
EC
OUR NETWORK
TriVision AFG
Sara-e-Ghazni, Deh Boori
Kabul, Afghanistan
Strategic Alliances
CLIENTSEssential Concepts is fortunate to have client companies of all sizes, with
brands both global and local, established and emerging, in almost every
industry vertical imaginable.
CLIENTS
CLIENTS
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