Employer Engagement Challenge Warwick November 2010 Final

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The employer engagement challenge is for career practitioners challenged with engaging employers for work related learning projects and work experience.

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Keith Grinsted MBA FRSA

Member Relations OfficerChelmsford Star Co-operative Society

The Employer Engagement Challenge!

DCSF DoE 14 – 19 Diploma Employer Champion – Retail Business

Retail Business Diploma National Steering Group Member

Retail Business Regional Network / BAF Regional Network

School Governor

Skillsmart Retail Ambassador

ECC Business Champion

Princes’ Trust Mentor

36 community food stores

2 department stores

2 travel centres

6 funeral offices

Co-operation

Planned activity that uses the context of work to develop knowledge, skills and understanding useful in work, including learning through the experience of work, learning about work and working practices, and learning the skills for work.

What is Work Related Learning?

Employer Engagement

How good are you?

What's Your Problem?

3 Steps to Finding & Engaging Employers

1 Find ~ 2 Talk ~ 3 Ask

People you know – governors / parents

Career Fairs / Trade Fairs

Networking Groups

What's In It For Me?

Reduce staff turnover Reduce staff training costs

Overcome expected skills gaps Corporate social responsibility

Raise business profile locallyDevelop existing staff Employer reputation

Shaping future learning Tool for recruitment

What students can bring to us?

As employers we need:

enthusiasm for our sectors

an ability to apply learning

a desire to keep on learning and improving

the core knowledge, skills and attitudes

that support productivity and competitiveness

5 Step Guide to Building Relationships

1 Communication2 Preparation / Briefing / Responsibility3 Involvement4 Feedback5 Partnership

School Education Programme

FairtradeWhat is Fairtrade? Bananas Coffee Tea Chocolate Sugar Wine Cotton FootballsBecoming a Fairtrade school

Planning for Work CV workshop Mock interviews Retail career insight

Co-operativeValues and PrinciplesMovementHistoryBusiness modelCitizenship & ValuesCo-operationEthical EnterpriseCo-operatives around the world

EnvironmentLove Food Hate WasteClimate Change

Healthy EatingFrom Farm to Fork (farm visits)5 a dayFood GroupsHealthy Eating

Talks, Workshops, and Other Activities

Thank you for your attention and enjoy the rest of your day

Keith Grinsted

Email keithmr@chelmsfordstar.coop

Mobile 07530 927815

Twitter keithgrinsted

Here to make a positive difference...

Co-operative Values

Self-helpSelf Responsibility

DemocracyEquality

EquitySolidarity

Ethical values

HonestyOpennessSocial responsibilityCaring for others

Love Food Hate Waste

Every year in the UK we throw away £10 billion worth of food which could have been eaten

Thank you for your attention and enjoy the rest of your day

Keith Grinsted

Email keithmr@chelmsfordstar.coop

Mobile 07530 927815

Twitter keithgrinsted

Here to make a positive difference...

UK skills deficit

10 million adults lack basic school-leaver qualification 17 million adults have difficulty with numbers 5 million adults without functional literacy

UK basic skills deficit

Half of all adults cannot calculate the change they should get out of £2 when they buy

the goods displayed

87

15-19 year olds in education/ training

50 60 70 80 90 100

O ECD average

UK

Germany

Sw eden

Denmark

Sw itzerland

USA

%Ref : OECD / World Economic Foundation

Many young people who are NEET are not attracted to the existing subjects and current learning styles in school

Being NEET has long-term consequences – those aged 21 who were NEET aged 16-19 suffer worse outcomes:

36% of 16 year olds want to go into just 10 job roles:

1 Actor 6 Doctor 2 Sportsperson 7 Beauty therapist3 Barrister/solicitor 8 Singer/musician4 Accountant 9 Designer5 Teacher/lecturer 10 Vet

Ref : B:Live Survey

40% of 16 year olds don’t know what they want to do.

33% never visit a careers advisor.

Thank you for your attention and enjoy the rest of your day

Keith Grinsted

Email keithmr@chelmsfordstar.coop

Mobile 07530 927815

Twitter keithgrinsted

Here to make a positive difference...

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