EFFECTIVE COMMUNICATION PRESENTATION PRESENTS. COMMUNICATE Meet the objective of the PRESENTATION.
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EFFECTIVE COMMUNICATION
PRESENTATION
PRESENTS
COMMUNICATE
Meet the objective of the PRESENTATION
COMMUNICATE
Clarify the messageObserve body languageMaintain individual self-esteemMake your point clear, concise, and simpleUnderstand other points of viewNurture others’ feelingsInvolve yourself in the messageAttend to the messageTalk judiciouslyEmphasize listening
PROCESS
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MESSAGE
MESSAGE
FEEDBACK
Co-communicatorCo-communicator Co-communicatorCo-communicator
EXPERIENCE EXPERIENCENOISE
ENVIRONMENT
BARRIERS
Bad attitude defensive, negative, or faultfinding
Avoiding “real” issues or problems
Reluctance to be open and honest
Rebutting all discussion
Internalizing negative results or self-esteem
Evaluating the message too critically
Regarding all communication as personal
Semantics and jargon
LISTEN
Let the other person convey his or her message
Involve yourself in others’ message
Summarize and paraphrase frequently
Talk only to clarify
Empathize with other people
Nurture active listening skills
FEEDBACK
Foster an open environmentEncourage feedback as a matter of routineEstablish guidelines for feedbackDiscuss unclear communicationsBe direct, but considerateAsk questions for better understandingConsider feelings of othersKeep focused on the objective
VERBALVoice that is clear and audibleEmphasizing main points by changing rate
and pitchRepeating things you want others to rememberBeing naturalAchieving understanding with your audienceLooking for feedback (verbal or nonverbal)
NON-VERBAL
Nodding or shaking of the headOpen or closed body positionNervous actions i.e. coughing, laughing, shakingVisual gestures hand signalsEmotional reaction like tears or a smileResponse time for feedback or simply being lateBlushing Acting bored by yawning or looking around Lowering of head signaling disinterest
HOW WE LEARN
• 1% - THROUGH TASTE
• 1 .5% - THROUGH TOUCH
• 3.5% - THROUGH SMELL
• 11% - THROUGH HEARING
• 83% - THROUGH SIGHT
PEOPLE REMEMBER
• 10% of what they read
• 20% of what they hear
• 30% of what they see
• 50% of what they see & hear
HOURLY COST OF MEETING...
SALARY 2 4 6 8 10 20
$62,000 125 250 375 500 625 1,250
$50,000 100 200 300 400 500 1,000
$37,000 75 150 225 300 375 1,000
$25,000 50 100 150 200 250 500
COMMUNICATION
PRESENTATION
Presentation Steps
• Gain Support
• Prepare the Presentation
• Give the Presentation
• Follow Up on the Presentation
Gain Support
• Identify Critical Decision Maker(s)
• Determine Key Stakeholders
• Answer WII-FM
Prepare the Presentation
• Build Rapport
• Make the Recommendation
• Stress Benefits
• Overcome Objections
• Seek Action
• Get Personal Commitment
METHODS OF VISUALIZING
• Flip Charts
• 35mm Slides
• Video
• Overhead Projector
• Multi-Media Projector
• Flipcharts/Posters/Pictures
• Handouts
WHY THE USE OF VISUALS?
• Improves Credibility
• Improves Productivity
• Increases Comprehension
• Increases Agreement
• Increases Retention
• Increases the Probability of Action
• Shortens Necessary Time.
BY ADDING COLOR• Helps you sell more persuasively.
• Increases motivation and participation.
• Accelerates the learning process. Helps retention and recall.
• Improves and increases comprehension.
• Motivates participants to read your visuals.
Say It With Pictures
HAVE AN AGENDA
• Overview
• Objectives
• Time Frame
• Start on time
• Give necessary breaks
• Make it participative
ROOM LAYOUT• Review layouts
– Auditorium– Classroom– Informal– U-Shape– Buzz
• Make sure the screen can be seen• Check for room temperature• Have additional projector bulbs on hand• Tape power cords to the floor.
Give the Presentation
• Practice
• Plan for Objections
• Visualize Success
Overcoming Fear• Deep Breathing
– Before you begin, make eye contact and take a deep breath• Reduce Stress
– Before presentation, inhale deeply and say silently to yourself. “I am…On the exhale, say silently “…relaxed”
• Visualize Success– Find a quiet place and picture yourself giving a perfect presentation
• Use Preparation Aids– Organize your thoughts on plan, note cards, etc.
• Practice– Perfect practice makes perfect presentation
• Move– Move and use gestures to make your presentation dynamic and
interesting
Give the Presentation
• Style– Act Naturally– Show Positive Attitude and Enthusiasm– Be Sincere– Professional - Friendly
• Delivery– Eye Contact– Body Movement– Gestures
Give the Presentation
• Recommendations Understood
• Stress Benefits
• Overcome Objections
• Have a Plan
• Get Personal Commitment
FOLLOW-UP
• Get Feedback– Presentation Evaluation
• Reduce Post Decision Anxiety
• Stress Benefits of Early Implementation
EvaluateEngage
– Did the presentation engage the audience?– Did the audience participate?– Did the audience get the WII-FM?
Visualize– Did the presentation provide a view of the objective of the presentation?
Achieve– Was the presentation objective(s) accomplished?
Learn– Did the presenter find any opportunities for improvement?
Validate– Were individual needs and contributions supported?
Acknowledge– Was Individual commitment obtained?
Troubleshoot– Are there any items requiring further research?– Any problems, issues or opportunities?– Any symptoms of conflict?
Escalate– Are there any issues or problems requiring further action by higher authority?
Summary
Tell them what you are going to tell them
Tell them
Tell them what you told them
Presentation Process
• Gain Support
• Prepare the Presentation
• Give the Presentation
• Follow Up on the Presentation
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