E-shop Expo 2014: 10 Ways E-commerce Brands can increase Awareness, Traffic & Sales with Social Media & PR

For most Ecommerce brands, social media are indispensable to increase awareness and build a community of customers and fans. But how do you actually generate awareness with Facebook, Twitter, Instagram, Pinterest, etc. and not come across as too self-promotional and burn out your audience? We take a look at some effective ways to use Social Media & Social PR to create an audience of raving fans and brand ambassadors.