Dynamics Day 2016 keynote: Microsoft product strategy

Transforming business for the digital ageFrazer Scott@chewieroar

Industrial Revolution 4.0

Steam, water, mechanical production equipment

Division of labor, electricity, mass production

Electronics, IT, automated production

Blurring the physical and the digital divide

1784 1870 1969 2016

AnalyticsData Cloud

AnalyticsData Cloud

Digital Transformation

Engage your

customers

Empower your

employees

Optimize your

operations

Transform your products

Our missionEmpower every person andevery organization on theplanet to achieve more

Engage your customers

Empower your employees

Optimize your operations

Transform your products

Engage your customers

• Harness data for a complete customer view• Draw actionable insights• Deliver personalized, differentiated

experiences

Empower your employees

Engage your customers

Optimize your operations

Transform your products

Engage your customers

TELSTRA

Empower your employees

Engage your customers

Optimize your operations

Transform your products

Empower your employees

• Protect your organization, data and people• Create a productive workplace to embrace

diverse workstyles, anywhere• Provide insights to drive faster, better decisions

Empower your employees

Engage your customers

Optimize your operations

Transform your products

Empower your employees

RYMAN HEALTHCARE

Empower your employees

Engage your customers

Optimize your operations

Transform your products

Optimize your operations

• Accelerate the responsiveness of your business• Improve service levels and reduce costs• Anticipate the future with intelligent processes

Empower your employees

Engage your customers

Optimize your operations

Transform your products

Optimize your operations

Empower your employees

Engage your customers

Optimize your operations

Transform your productsTransform your products

• Utilize data to shift from hindsight to foresight• Disrupt with new business models, products &

services• Differentiate & capture new revenue opportunities

Empower your employees

Engage your customers

Optimize your operations

Transform your productsTransform your products

Empower your employees

Engage your customers

Optimize your operations

Transform your products

Engage your customers

Empower your employees

Optimize your operations

Transform your products

YOU + MICROSOFT

• One platform fueling experiences across devices

• Advanced analytics to understand customers, predict behavior, and personalize engagement

• New, natural ways of interacting with customers across computing channels or “canvases”

• Innovations across hardware, natural user interaction and intelligent agents

• Protect your organization, data and people

• Create a productive workplace to embrace diverse workstyles

• Provide insights to drive faster, better decisions

• Enable your people to get things done anywhere

• Real-time operations enabled by connecting field equipment and other business assets

• Adaptability to eventswith integrated CRM and operations workflows

• Continuous learning and predictive analytics for intelligent service improvements

• Improve operations anddrive down costs by moving processes from analogto digital

• Preconfigured solutions for core IoT scenarios that help uncover new business models andrevenue streams

• Cognitive understanding that makes apps “smarter,” such as facial and vision recognition, speech and language understanding, learning, and emotional perception

• Intelligent agents to interact wherever users are communicating

• Devices that allow you to visualize and interact with your company and customer data in new ways

TRUSTWORTHYSett ing & lead ing indu st ry

comp l ian ce s tandards Peop le - cent r ic secur i ty &

p r ivacyProac t ive ly fight ing d ig i ta l

c r imes$15B+ inves tment in c lou d

in f ras t ruc tu re

FLEXIBLEBu i l t w i th what you know

Br idge between c loud & on p remises

Work wi th any dev ice, app , data , OS

INTEGRATEDBu i l t fo r—& open to—

exten s ib i l i t y325 ,500+ par tners & mi l l ions o f deve lopers

P la t fo rm, p roduct iv i ty & bus in ess apps that work

together

THANK YOU.