Page 1 Ellen Geraghty - @ellengeraghty Karina Smith - @kreategirlDON’T LET THE CAT eat the baby’s facePage 2 WE’RE PREGNANT! project initiation - launchPage 3 tip #1 PEOPLEPage 4 tip #2 ENVIRONMENTPage 5 tip #3 TIMINGPage 6 tip #4 CONTENTPage 7 tip #5 TECHNOLOGYPage 8 Nurture for growth PEOPLE ENVIRONMENT TIMING CONTENT TECHNOLOGY