Don Norman "Design of everyday things" - UX Book Club

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Design of everyday things

“Technology Changes Rapidly. People Change Slowly”

Don Norman

Discoverability

Understanding

Discoverabilitywhat actions are possible?where and how to perform them?

Understanding

Discoverability

Understanding

what actions are possible?where and how to perform them?

what does it all mean?how is the product supposed to be used? what do all the different controls and settings mean?

7 stages of action

1. What do I want to accomplish?

2. What are the alternative action sequences?

3. What action can I do now?

4. How do I do it?

5. What happened?

6. What does it mean?

7. Is this okey? Have I accomplish my goal?

7 stages of action

1. What do I want to accomplish?

2. What are the alternative action

sequences?

3. What action can I do now?

4. How do I do it?

5. What happened?

6. What does it mean?7. Is this okey? Have I accomplish

my goal?

7 fundamental principles of design

1. Visibility

2. Feedback

3. Conceptual model

4. Affordance

5. Signifiers

6. Mapping

7. Constreins

Fail often fail fast

Falsely blaming yourself

You know what is better then pretty?

Pretty good.

Wojciech Staszczyk

twitter.com/wstaszczyk

wojciech.staszczyk@gmail.com