DEEP DIVE INTO UNIFIED COMMUNICATIONS · UCMarch07 © 2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential 11 Overview of Phone Models Basic SIP 7905/7912 7940/7960 3rd-Party

© 2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1

DEEP DIVE INTOUNIFIED COMMUNICATIONS

ESSELIN Stephanestesseli@cisco.comBELUX UC Channel System Engineer

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Unified Communications

Presence

Mobility

Agenda

World of applicationsCollaboration

Financing

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UNIFIED COMMUNICATIONS

Using All Medias to better communicate …

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Welcome the Millenials

Largest new workforce since the baby boom

Multi-Cultural, GlobalTotally

connected—Anytime,

Anywhere The video generation

Real-Time Communicators

Social Networkers, Collaborators

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A New Way to Communicate…Open, Collaborative and Effective

Unified Communication

An open solution that works in your existing environment

A truly collaborative environment—without

borders

A more effective way to conduct

business

Effective Open

Collaborative

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Evolution of VoIP/IP Telephony to Unified Communications

Bus

ines

s Va

lue

Innovation

Employee ProductivityCollaboration and

Efficiency

Business Transformation

Business Agility and Market Differentiation

ConvergenceIT TCO—Pays for Itself

Cost Savings is the main driver

Facilitate working with your colleagues: click to call, presence, mobility, user comfort, contactable colleague (no number)…... All with the requiredprivacy rules

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Secure

Structure and Intelligence in Every Aspect of Business Communications

IP Network

E-Mail/Calendar

Mobility Conferencing and Collaboration

Voice and Unified Messaging

ContactCenter

TelephonyServices

ProductivityBusiness Process Business Transformation

Presence and Instant Messaging

End Points

Video

Cisco Unified Communications

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Telephony Virtualization

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Effective communications ! On a unique converged network

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The network is !!

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Overview of Phone Models

BasicSIP

7905/7912 7940/7960 3rd-Party SIP Phones

7911 7941/7961 7970/7971 UnifiedCommunicator

AdvancedSIP

7902 7910 7920 7936 7985 Communicator ATA-18x VG248

SCCPOnly

“Enhanced” SIP Phones

“Existing” SIP Phones

Very BasicSIP

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PRESENCE

Is..indicating reachability and sharing availability…

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PRESENCE ON THE PHONE cisco unified callmanager 5.X 6.X

Presence Indication available with:Speed-dial buttons

Call history logs

Directory

Icon

Unknown

Busy

Idle

Status

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PRESENCE ON THE PCAll-in-One Communication Tool

Presence / IM

Contact lists

Voice, Video, and Email

Preferred Device

Voice Mail Playback

Document Sharing

Conferencing

Directory Searches

Communication Logs

Unified Personal Communicator

Mobility

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Standardized & open – examples:Microsoft and IBM integration

IBM SametimeIBM Sametime

Microsoft CommunicatorMicrosoft Communicator

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Mobility

Everywhere…Everytime when I need …

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Fixed to Mobile convergence

Single number !!

Single Voicemail !

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Whatever the place !

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Doesn’t Matter the end point device

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Mobility in the enterprise

Inside the enterprise: Extension Mobility, Software based phone, Wireless IP phones

Towards your customers: single number reachability – policy based and user configurable

For yourself: Dual Mode Cellular phones – independent of operating system or phone

Control your phones:Integration with IBM and Microsoft – click to call

Single and DualMode Cellular Phones

Laptops withSoft Phones

Communications

Wireless IP Phones

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Internet

Cisco Unified Comms Mobility Solution

Enterprise Network

CallManager 5.x/6.XMC

PSTN

Cisco UnifiedIP Phone 7970

Dual-Mode Phone802.11+Cellular

Cisco UnifiedIP Phone 7921G

StandardMobile Phone

Smartphonew. CUMC

802.11g

Cellular Operator Network

CUMC ES

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Intuitive, Presence-based Dashboard

One-click availability management

Automated profile changes through link to personal calendar

Presence status for contacts shown in directory

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Mobile Directory with Presence

Access corporate and personal directory

Remote search

Integrated presence

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Extend Unity Voicemail to MobileVisual voicemail

Name resolution

Presence status

Playback in any order

Action synchronized with Unity

Uses Data channel

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Secure Text Messaging

Secure and Guaranteed (unlike SMS)

IM through CUPS

Uses Data Channel

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Review Call Logs

Shows combined call history for mobile and office phones

Name resolution and Presence Indication

“Select to dial” offers easy way to return important calls

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Innovation

World of applicationsVIDEO

business processes integration = CUAE

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Video Telephony

Videoconferencing is now…just calling !!

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Video Telephony for Cisco IP Phones

Cisco VT Advantage (CVTA)

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IP Phone Applications

Emergency Alert

Time Clock

AdvertisingReal Estate

Education Attendance

Health Care ER StatsBroadcast

Custom & Off-the-shelf Applications

www.cisco.com/go/apps

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Cisco Unified Application EnvironmentMiddleware

Build your application as if you were designing a business process:

Communications Business Logic

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Business Communication Made Easier

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Business Communication Made Easier

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Collaboration

Sharing something with others….

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MeetingPlaceRich Media collaboration

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Basically integrated to the workplace

Calendar, Web,IP telephony, IM

Planification

Email, Calendar, IMAutomatic Notification

Calendar, Web,IP Telephony, IM

Participation

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MeetingPlacemultimédia Collaborative Work

Who sharesWho talks

Who attends

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Basically integrated to the Phone

Cisco IP Phone

Alice

Bob

Carol

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Collaboration = working together

Traditional - face-to-face or ‘live’

This is what we are familiar with...

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This is how ‘live’ aspects can change:TelepresenceConverging all forms of human expression

“The Best of 2006”“The Best of 2006”

Reduced overall company carbon emissions by 10%Reduced overall company carbon emissions by 10%

Better customer service, improved quality of life

Better customer service, improved quality of life

Helping Companies Become “Green”

Helped Cisco cut 1B miles of annual air travel by 20%Helped Cisco cut 1B miles of annual air travel by 20%

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Financing

• OPEX instead of CAPEX

• Highly flexible

• 0% options and special programs

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Easy Lease : 2 promotions

Easy Lease is a flexible financing option with straightforward, easy-to-understand terms and competitive rates, Easy Lease helps organizations to deploy an advanced network that will allow their business to succeed

2 promotions : Easy Lease Voice & Easy Port

A REAL 0 % FINANCING

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Program Features : A real 0%Easy Lease Voice : Minimum 4 Handsets required ; Easy Port : min 1 SwitchInvestments between €1000 & €125k (2 programs can be cumulated for a total of €250k)Minimum Cisco solution 70% (including hardware, software & services with min. 10% HW) 1, 2 or 3 years leasing termPurchase option at the end at €50Promotion till 31 Jan 08

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For technology perspectivesSunset doesn’t exist anymore …